Altra: Technical Representative - Washington, United States - Altra Running

Description

Join the Altra Family

We want everyone who is capable of running to experience the thrill of finishing their first race, setting a new personal record and shattering limits they never thought they could overcome.

We use our run-improving footwear, unmatched education and inextinguishable passion for running to inspire everyone to lace up, hit the open road or tail, and start running.

Our mission to get everyone who is able out and running may be bold, but we won't stop trying until it's a reality.

Technical Representative

The Altra Technical Representative is a motivated self-starter who will lead and execute seasonal go-to-market and service strategies in all distribution channels within their assigned territory.

This role will foster growth, excitement, and awareness within the community by conducting education, promotion, and merchandising tasks for Altra, VF, and its products.

The Altra Technical Representative will also be responsible for establishing meaningful and lasting relationships with retailers, community partners, and consumers to drive sell-through of Altra products and increase market share.

This role does require frequent travel to assigned accounts, designated consumer events, and races, as well as working on weekends.

How You Will Make a Difference


What you will do:

Support retailers through in-person visits, demos, working the sales floor and partnering for local expos
Conduct clear and persuasive product presentations to educate and motivate retail staff and customers
Engage with community and retail partners to create excitement and brand awareness around Altra
Implement merchandising or promotional activations with product and POP
Provide support for Smartwool through education and product presentations at REI
Represent Altra at local (and select national) events, races, and expos
Complete detailed and accurate field activity reports via Repsly
Maintain organization and appearance of field assets and demo shoes
Uphold fiscal responsibility managing travel, expenses, promotional material, and seeds


How you will do it:

Ensure in-field activities align with seasonal go-to-market strategies and sales goals established by the leadership team
Strategize with Sales Reps to create a service plan to support brand growth in assigned territory
Collaborate with other members of the Field Service Team to create and implement unique education initiatives and activations

Be the "eyes and ears" of the company: collect and relay feedback on Altra products, competitor brands, and industry trends being seen while visiting accounts and attending events
Bring your experience, ideas, and unique perspective to the team to contribute to the continued growth and success of The Field Service Team and Altra


What success looks like:

Meeting goals set by the leadership team, organization, and self
Retail staff is comfortable and confident in pulling and selling Altra product
Making a difference in the lives of retail staff, consumers, and team members by unleashing human potential
Using challenges as opportunities to learn and establish best practices for the future.
Overall territory growth year-over-year
Hitting monthly service metrics established by the Technical Representative Manager
Successfully meeting deadlines set for action items, projects, and reports

Free To Be, Inclusion & Diversity

As a purpose-led, performance driven company, we strive to foster a culture of belonging based on respect, connection, openness and authenticity.

We are committed to building and maintaining a workplace that celebrates the diversity of our associates, allowing them to bring their authentic selves to work every day.

Skills for Success


Years of Related Professional Experience:

1+ Years of specialty retail experience (Run or Outdoor Specialty preferred)
2+ Years of marketing/sales experience


Educational Position Requirements:

A formal education and subsequent undergraduate degrees are nice to have, but we are most interested in your total experience and professional achievements.

BA or BS degree in Marketing/Sales/Business/Kinesiology preferred


What we expect you already know (have?):
Familiarity with the Altra product line
Strong time management, planning and organizational skills
Excellent written and verbal communication skills
Ability to work well independently, as well as within a team
Experience working directly with consumers, fitting, and selling technical footwear
Self-motivated with the desire to show initiative and be proactive


What we will teach you:

The specifics of the complete Altra product line
How to best utilize the Field Service Team's informational and organizational systems
Field Service Team best practices for supporting retailers and the community


VF Guiding Principles:
Live with Integrity, Act Courageously, Be Curious, Act with Empathy, and Preserve.

What's in it For You

Our Parent Company, VF Corporation

We just have one question. Are you