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Vice President, Marketing - Pewaukee, United States - Empower Pharmacy
Description
Company OverviewEmpower is a visionary healthcare company committed to providing quality, affordable medication to millions of patients across the nation.
We hold the distinguished position of being the largest 503A compounding pharmacy and FDA-registered 503B outsourcing facility in the country serving the functional medicine markets.
What sets us apart is our relentless focus on three core values: People, Quality and Service.Our dedicated team of professionals collaboratively works to break new ground in the fields of manufacturing, distribution and quality control, providing a uniquely integrated approach to healthcare.
Leveraging our vertical integration of the pharmaceutical supply chain, state-of-the-art technology, and a commitment to excellence, we are constantly pushing the boundaries of what is possible in medication accessibility and affordability.
You're not just starting a job; you're joining a mission. We believe in empowering our team to innovate, grow, and drive real change in the healthcare industry. If you're a forward-thinker who thrives in a fast-paced, transformative environment, Empower is the place for you.Here, you'll be encouraged to share your ideas, expand your skill set, and contribute to projects that genuinely make a difference.
We prioritize the well-being of our team members, and we offer a supportive and engaging workplace where your contributions are not just recognized but celebrated.
Let's revolutionize healthcare, together. Join us and be a part of something extraordinary.Position Summary
At Empower, the VP Marketing - Commercial position stands as a cornerstone of our marketing vision, playing a crucial role in shaping the strategic direction that fuels our mission to expand access to quality, affordable medication.
This executive role is designed for a leader who thrives on crafting high-impact marketing strategies and driving robust growth across all product lines and market segments.
As a key member of our leadership team, reporting directly to the CMO, you will spearhead the development and execution of comprehensive marketing plans that not only meet but exceed our financial goals through innovative and data-driven approaches.
This role offers an exciting opportunity to lead and expand a dynamic team and guide strategic account planning processes.Your leadership will ensure that our marketing efforts are not only aligned with Empower's overall business objectives but are also agile enough to adapt to rapid market changes and emerging industry trends.
With your expertise, we aim to enhance our brand recognition and market reach through targeted, effective campaigns and strategic participation in key industry events.
We are looking for a visionary leader who is deeply committed to nurturing a culture of collaboration, innovation, and accountability within their team.
You will provide mentorship and foster professional growth among team members, ensuring that our marketing efforts resonate well with our strategic goals.
Your role is pivotal in maintaining seamless integration with sales, product development, and customer service teams to enhance the customer journey from awareness to conversion.
Join us in our commitment to drive change and lead the market with groundbreaking solutions that empower individuals to live healthier, happier lives.
Duties and Responsibilities
Leads the development and execution of strategic marketing plans to drive revenue growth across all product lines and market segments.
Oversees the strategic account planning process, focusing on expansion within existing accounts and acquiring new strategic accounts through targeted marketing efforts.
Manages the overall marketing budget, ensuring optimal allocation of resources across campaigns and initiatives to maximize ROI and meet financial objectives.
Directs the organization's participation in key industry events, overseeing the creation of impactful presentations and materials that enhance brand recognition and market reach.
Collaborates with the sales, product development, and customer service teams to ensure a seamless alignment of marketing strategies with business goals and enhance the customer journey from awareness to conversion.
Designs and implements targeted, data-driven marketing campaigns that engage key accounts and decision-makers at various buying stages.Advocates for the continuous adoption of analytics and data insights to refine marketing strategies and improve outcomes.
Builds and leads a high-performing marketing team, fostering a culture of collaboration, innovation, accountability, and continuous improvement.
Provides mentorship, feedback, and professional development opportunities to team members, supporting their growth and success within the organization.
Partners with department leadership to evaluate headcount needs.
Stay abreast of industry trends, best practices, and emerging technologies in marketing, and leverage insights to drive continuous improvement and innovation.
Performs other duties as assigned.While performing the responsibilities of the job, the employee is required to talk and hear.
The employee is often required to remain in a stationary position for a significant amount of the work day and frequently use their hands and fingers to handle or feel in order to access, input, and retrieve information from the computer and other office productivity devices.
The employee is regularly required to move about the office and around the corporate campus.The employee is regularly required to stand, walk, reach with arms and hands, climb or balance, and to stoop, kneel, crouch or crawl.
Vision abilities required by this job include close vision.Knowledge and Skills
Deep understanding of market dynamics and competitive landscapes.
Proven expertise in crafting marketing strategies that effectively address customer needs and drive business growth.
Robust financial acumen, proficient in budget management and financial forecasting.
Strong leadership skills, capable of nurturing talent, guiding a team, and influencing cross-functional collaboration.
Exceptional analytical abilities to assess market trends and derive actionable insights.
Key Competencies
Customer Focus:
Ability to build strong customer relationships and deliver customer centric solutions.
Optimizes Work Processes:
Know the most effective and efficient processes to get things done, with a focus on continuous improvement.
Collaborates:
Builds partnerships and works collaboratively with others to meet shared objectives.
Resourcefulness:
Secures and deploys resources effectively and efficiently.
Manages Complexity:
Makes sense of complex, high quality, and sometimes contradictory information to effectively solve problems.
Ensures Accountability:
Holds self and other accountable to meet commitment.
Situational Adaptability:
Adapts approach and demeanor in real time to match shifting demands of different situations.
Communicates Effectively:
Develops and delivers multi-mode communications that convey a clear understanding of the unique needs of different audiences.
Experience and Qualifications
Bachelor's degree in Marketing, Business Administration, or related field preferred. Master's degree
Minimum of 10 years of experience in strategic marketing roles.
Minimum 5 years in a leadership position in a commercial marketing setting.
Employee Benefits, Health, and Wellness
No-Cost Medication :
Get your prescribed compounded medications at no cost, ensuring your health without the financial burden.
Onsite Health & Wellness – IV
Therapy Drips:
Rejuvenate with complimentary onsite IV Therapy drips, enhancing your well-being and energy levels.
Comprehensive Medical, Dental, and
Vision Options:
Choose from three medical plans tailored to your needs, plus options for dental and vision coverage for you and your family.
Telehealth visits:
Access board-certified Doctors anytime, anywhere for you and your family.
Paid & Volunteer Time Off:
Enjoy paid time off for personal pursuits and contribute to causes you care about with volunteer time off.
Paid Holidays (8 scheduled; 2 floating):
Celebrate with eight scheduled holidays and two floating holidays, giving you flexibility and time for personal traditions.
Life & AD&D Coverage:
Secure your and your family's financial future with life and accidental death and dismemberment (AD&D) insurance.
FSA (Flexible Spending Account):
Manage healthcare expenses smartly with pre-tax dollars in a Flexible Spending Account (FSA).
401K Dollar-for-Dollar Up to 4%:
Invest in your future with our 401K plan, featuring a dollar-for-dollar match up to 4%.
Company Paid Long-Term Disability:
Provided at no cost, which replaces 60% of your income if you become disabled for a long period of time.
Flexible Schedules:
Balance work and life seamlessly with our flexible scheduling options.
Rewards & Recognition Program:
Your hard work doesn't go unnoticed – enjoy rewards and recognition beyond your paycheck.
Additional Voluntary Benefits
Accident Insurance:
Pays a lump sum benefit to help cover expenses following an accidental injury.
Hospital Indemnity Insurance:
Enhance your peace of mind with supplemental hospital insurance for unexpected stays.
Critical Illness:
Protect your finances from the expenses of a serious health issue.
Short-Term Disability:
Protect your income during illness or injury with short-term disability coverage.
Supplemental Life & AD&D:
Add an extra layer of financial protection for you and your loved ones with supplemental life and AD&D coverage.
Legal Services:
Access professional legal assistance to address concerns confidently.
Identity Theft Protection:
Safeguard your identity and finances with our identity theft protection benefit.
Pet Insurance:
Care for your furry family members with our pet insurance coverage.
Employee Assistance Program:
Confidential counseling and support services for a holistic approach to your well-being.
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