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Law firm Marketing Events Coordinator - Washington, United States - RWGroup
Description
25th April, 2024
Do you love events? Do you have law firm experience? Would you like to work with one of the top mid-sized law firms in the US? If so, R &W Group has a great new opportunity in DCOne of our favorite law firm clients is looking for a Marketing Events Coordinator or Specialist.
In this role, you would plan and execute virtual and in-person events for clients and prospects, including conferences (both firm-hosted and those with firm participation or sponsorship), roundtables, social events, and webinars.
You would also oversee Vuture (the firm's email marketing/event management software), other event technology, and event analytics and outcomes tracking.
In this role, you would receive support from the Marketing Events Assistant.The Marketing Department is a hub of energy and collaboration.
The team works with lawyers and staff firmwide to drive marketing and business development initiatives and outcomes, and to connect the dots among our lawyers, practices, and offices.
The team is growing, reflective of the firm's continued growth and the value it places on business development and client service.
Team members benefit from exposure to various functions within the department so that there are opportunities to collaborate and receive support.
Plus, the team genuinely likes working togetherResponsibilities
Work with lawyers and the corresponding Business Development Manager to develop event concepts and programs.
Develop event timelines and keep event planning and deliverables on track.
Create and send event invitations and agendas, and liaise with CLE Coordinator on CLE deliverables.
Oversee the production of event nametags, signage, PowerPoints, handouts, and other event collateral.
Develop targeted invite lists in InterAction and track attendance, outcomes, and marketing leads. Monitor the firm's Events inbox and correspond with invitees.
Lead speaker training sessions.
Introduce webinars and interact with attendees in the webinar platform.
Provide onsite support for in-person events and conference, tradeshow, and sporting event sponsorships. Travel required about once per quarter.
Work with Marketing Events Assistant to research and select venues and liaise with vendors on catering, room setup, A/V, etc.
Review event contracts, BEOs, and invoices.Maintain event procedure sheets and checklists.
Serve as the firm's liaison with Vuture and stay apprised of software updates and best practices, improve email marketing templates, and maximize the software's data analytics capabilities.
Track industry best practices and look for ways to improve the efficiency of events through event software, automation, and process improvement.
Requirements2 years of event planning experience at a law firm or professional services firm (3-5 years of law firm experience for Specialist).
Extremely detail-oriented, meticulous, and organized.Independence, strong project management skills, and ability to multi-task in a fast-paced environment.
Initiative, bias to action, ability to spot issues and calmly problem solve under pressure.
Client service/hospitality orientation.
Polished written and verbal communication.
Ability to work effectively with lawyers and staff firmwide.
Willingness to work overtime during busy periods, as well as for specific events (e.g., early morning or evening events).
Experience setting KPIs, tracking outcomes, and communicating event ROI.
Familiarity with Vuture or comparable email marketing/event invitation software.
Fluency in Microsoft Office, especially Excel and PowerPoint.
Familiarity with Webex, Teams, or comparable virtual meeting software.
College degree or equivalent, or demonstrated career experience.
Preferred
Proficiency with InterAction.
Proficiency with Adobe InDesign and Canva.
Solid compensation ($75,000 $105,000, DOE)Great benefitsApply online or register with us at www.r-wgroup.comThe firm currently has a hybrid work schedule (3 days in the office, 2 remote).
