Senior Director - Raleigh, NC

Only for registered members Raleigh, NC, United States

4 weeks ago

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Job summary

We are looking for a strategic and dynamic Brand Portfolio Strategist to lead initiatives that enhance brand clarity and coherence across our portfolio. This role will play a key part in shaping a consistent, modern brand structure that supports business growth and improves the way customers interact with our solutions.

Responsibilities

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  • Lead the creation and evolution of brand architecture strategy across Elsevier.
  • Develop compelling positioning messaging frameworks adopted by divisional marketing teams
  • Interrogate existing strategies to ensure they are relevant differentiated grounded in customer market insight.+
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