- Manage all advertising and public relations programs through internal efforts, interval agencies and vendors. Review and evaluate all advertising and media programs.
- Manage and monitor the effective development, implementation and execution of property promotions.
- Track all programs for efficiency.
- Work with external agencies to effectively and efficiently track and report results for all property promotions, entertainment and player's events.
- Manage the coordination, scheduling, execution and contracts for all promotional and entertainment events.
- Monitor expenses versus budget figures to ensure compliance.
- Provide support with regards to research and analysis of casino expenses and revenues, customer service and quality standards.
- Coordinate with necessary external vendors and internal departments to ensure efficiency of all events and promotions.
- Maintain timely procedures for the tracking and execution of all pertinent expenses with regard to promotional and entertainment events.
- Establish contacts in the communities which the casino would may want to partner or align efforts.
- Maintain off property brochure and collateral displays and fulfill brochure requests from visitor's bureau, chambers of commerce, and outside businesses.
- Stock on property brochure and collateral displays and remove expired materials. Track quantities of collateral materials.
- Ensure proper and timely placement of on property advertising materials including posters, directional signage, banners, etc.
- Assist in the development and execution of special events and promotions.
- Be knowledgeable to all aspects of current marketing and players club programs.
- Assist in the development of annual budget.
- Other duties as assigned.
- Minimum 3 years marketing experience and/or training; or combination of education and experience.
- This position requires organizational skills, the ability to work with a minimum of supervision and independent problem solvin
- Ability to carry out instructions furnished in verbal and written format.
- Must be able to demonstrate ability to read and comprehend written instructions.
- Must pose excellent communication skills.
- Ability to understand and comply with all departmental and company rules, regulations, policies and procedures.
- Must possess excellent communication and phone skills.
- Ability to perform basic math.
- Ability to implement new policies and procedures.
- Ability to interpret an apply guidelines and procedures.
- Must possess skills in preparing and maintaining records, writing reports and responding to correspondence.
- Ability to maintain confidentiality of sensitive information.
- Ability to establish and maintain effective working relationships with staff and management. Ability to work flexible schedule.
- Ability to operate a computer, telephone, copier.
- Computer proficiency (Word, Excel, Outlook).
- Must be able to demonstrate proficiency in Microsoft Office, grammar, spelling, math, and filing.
- Must have leadership skills, team-building abilities, and excellent customer relations and communications skills.
- Must be twenty-one (21) years of age.
- Valid driver's license and clean driving record.
- No felony or theft convictions.
- Must successfully pass drug screen and tribal gaming commission licensing.
- Tribal preference.
- Enrolled members of the Jena Band of Choctaw tribe who satisfy the minimum job qualifications
- Spouses of enrolled members of the Jena Band of Choctaw who satisfy the minimum job qualifications
- Enrolled members of other recognized tribes who satisfy the minimum job qualifications
- Military Veterans
- All others who satisfy the minimum job qualifications
- Minimum 3 years marketing experience (preferably in a casino venue) and/or training; or combination of education and experience.
- Must have organizational skills, computer literacy, the ability to work with all departments and excellent customer relations skills.
- Gaming experience required.
- Must be able to speak English.
- While performing the duties of this job, the employee regularly is required to sit; use hands to finger, handle, or feel; reach with hands and arms; and talk or hear.
- The employee frequently is required to walk.
- The employee occasionally is required to stand; and stoop, kneel, crouch, or crawl.
- The employee must occasionally lift and/or move up to 25 pounds.
- To perform this job successfully, the individual must be able to stand, move and work throughout the office area and properties, including walking up to 1 1⁄2 miles, climbing stairs and sitting at a desk/work station for the duration of the shift.
- Must be able to work in a smoke filled environment. Typically the individual will be housed in an office environment.
- The noise level in the work environment is usually moderate, but will escalate when located in the casino environment.
- Must be able to grasp, bend, lift and/or carry or otherwise move goods weighing a minimum of 25 lbs. on an intermittent basis, and sufficient dexterity of hand.
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Marketing Manager - Dry Prong, United States - Jena Choctaw Pines Casino
Description
MARKETING MANAGERSUPERVISOR: Director of Marketing EXEMPT (Y/N): Yes
CLASSIFICATION: Key Employee
SUMMARY: Assists with all aspects of development, implementation and management of property-wide advertising and promotions, and entertainment. Works directly with the Director of Marketing and applicable operating boards or executive committees to ensure all aspects of property (and dual property as applicable) efforts to enhance the property's image, goals and objectives.
This list of duties and responsibilities is illustrative only of the tasks performed by this position and is not all-inclusive.
ESSENTIAL DUTIES AND RESPONSIBILITIES include the following (other duties may be assigned):
To perform this job successfully, an individual must be able to perform each essential duty satisfactorily.
Members of the Jena Band of Choctaw Tribe shall be given absolute preference with respect to hiring, promotions, training, contracting, and separation from employment. For persons who meet the minimum qualifications, preferential treatment shall be based on the following criteria and shall be given in the following order:
