- Accountable to define market research goals and provide direction to those involved in creating and executing a market research plan.
- Works with others to seek out consumer, industry, and competitive data and uses it to develop a keen market awareness and insights to drive product line strategic and tactical planning, including regulatory requirements for the business.
- Defines target segmentation based on common consumer motivations, preferences, or needs.
- Conducts competitive analysis and develops insights based on understanding each competitor's strengths and weaknesses, the products/services they sell, how they are positioned, the segments in which they concentrate.
- Documents and regularly shares market information, insights and implications with functional stakeholders to ensure a common understanding and the impact on the product line.
- Responsible for developing a strategic baseline and a documented "vision" or "end-state" for the product or product line that helps shape realistic, achievable goals.
- Continuously gathers and analyzes market, financial and other performance indicators to uncover new opportunities for products and product lines.
- Develops product objectives that can be measured or tracked over time to determine how well the product's results contribute to the company's success.
- Develops the long-term product/service portfolio and roadmap including channel differentiation.
- Communicates the product line vision and strategy widely, and conducts periodic strategic reviews to ensure cross-functional stakeholders are aligned.
- Accountable to oversee development projects and manage project scope to facilitate feature, cost and schedule trade-off decisions to ensure product goals and launch timings are met.
- Accountable to manage the risks associated with the development and launch of the product.
- Recommends GO/NO GO decisions at appropriate points in the NPD process to ensure that only those projects that are fit for commercialization proceed.
- Leads and synchronizes the efforts of the cross-functional team who will execute the Launch Plan and carry out the work required for a successful on-time launch.
- Accountable to ensure that content for marketing materials, sales guides and sales training are prepared.
- Accountable to ensure that all launch deliverables are met and that commercial processes are in place and ready for launch.
- Accountable to gather information on consumer satisfaction, competitor actions, sales and channel performance, impact of promotional programs, and other marketing mix elements, and responsible to analyze these performance factors against established KPIs.
- Tracks the life cycle state of the product and recommends adjustments to the marketing mix as needed.
- Conducts regular product reviews with cross-functional stakeholders to review product performance against stated objectives and goals.
- Accountable to rationalize the product line portfolio and makes decisions to discontinue products as required.
- Strong business and financial acumen.
- Strong interpersonal and relationship-building skills.
- Excellent written and verbal communication skills.
- Proficient computer skills.
- The ability to work within and lead cross-functional teams.
- Must be self-motivated, team player.
- Must have a "Can-Do" attitude and be able to multi-task effectively.
- Must understand intricacies of different retailers.
- Degree in Product Management, Business Management or Marketing, preferred
- 3-7 Years Durable goods experience in mass and specialty channels
-
Product Manager
6 days ago
ProTrans Indianapolis, United StatesRole Overview: As a Product Manager for our web portal and mobile applications, you will be responsible for driving the product strategy, development, and ongoing improvement of our digital platforms. You will work closely with cross-functional teams, including design, engineerin ...
-
Production Manager
1 week ago
Nexstar Broadcasting Indianapolis, United StatesFOX59 and CBS4, the Nexstar stations in Indianapolis, seeking a News Production Manager. The Production Manager is responsible for providing timely technical operations support and management oversight for news broadcasts and other live and recorded programs. · • Manages all aspe ...
-
Production Manager
1 week ago
True Brands Indianapolis, United StatesTrue Brands is a fast-growing creativity-driven, consumer product company specializing in the design, import, and distribution of high-end beverage lifestyle products. We've become a major contender in the growing beverage accessories marketplace, with over 25,000 customers world ...
-
production manager
2 weeks ago
KnowHireMatch Indianapolis, United StatesWe have an immediate opening for aProduction Managerand aShift Supervisor. · Compensation is $70 - $110k base + Bonus paid yearly. - We pay more for spot on experience and strong lean manufacturing skills in the printing and packaging industry · Company is $200+ million with 4 ...
-
Production Manager
2 weeks ago
Nexstar Broadcasting Indianapolis, United StatesFOX59 and CBS4, the Nexstar stations in Indianapolis, seeking a News Production Manager. The Production Manager is responsible for providing timely technical operations support and management oversight for news broadcasts and other live and recorded programs. · • Manages all aspe ...
-
Production Manager
1 week ago
Supremex Indianapolis, United StatesRole Overview · The Production Manager is responsible for the strategic direction and leadership of manufacturing operations at our Commercial Print Facility. This hands-on leadership role effectively and efficiently manages the development and direction of the operational team t ...
-
Production Manager
1 week ago
RayzeBio Indianapolis, United StatesJob Title: · Manager, Production · Location: · Indianapolis · Background · RayzeBio is a dynamic biotechnology company headquartered in San Diego, CA. Launched in late 2020 and recently acquired by Bristol Myers Squibb (BMS) as a wholly owned subsidiary, the company is focused ...
-
Production Manager
1 week ago
Amerifab Inc Indianapolis, United StatesJoin a leading manufacturing organization dedicated to innovation and excellence in the field of custom steel fabrication. With a commitment to quality and a focus on sustainable and efficient processes, we provide industry-leading solutions to customers across various business s ...
-
Production Manager
6 days ago
Amerifab Inc Indianapolis, United StatesJoin a leading manufacturing organization dedicated to innovation and excellence in the field of custom steel fabrication. With a commitment to quality and a focus on sustainable and efficient processes, we provide industry-leading solutions to customers across various business s ...
-
Production Manager
3 days ago
Conagra Brands Indianapolis, United StatesConagra Brands - Indianapolis, home of Reddi Whip and Blue Bonnet, is looking to add to our team to help us meet the demands of our customers across the country. You will work onsite at the Indianapolis, IN manufacturing plant on West 62nd St. Reporting to the Operations Manager, ...
-
Production Manager
1 day ago
Malibu C Indianapolis, United StatesAre you a detail-oriented leader with a passion for quality and efficiency? · Apply on Indeed · Malibu Wellness · , is seeking a highly driven and detail-oriented Production Manager to join our growing team in Indianapolis, Indiana. This is your chance to be part of a team that' ...
-
Production Manager ~
6 days ago
Talent Guide USA Indianapolis, United StatesWe have an immediate opening for a Production Manager and a Shift Supervisor(link removed) · Compensation is $70 - $110k base + Bonus paid yearly. - We pay more for spot on experience and strong lean manufacturing skills in the printing and packaging industry · Company is $200+ ...
-
Production Manager
2 weeks ago
Global Search Network Indianapolis, United StatesEducation/Background: · For a complete understanding of this opportunity, and what will be required to be a successful applicant, read on.BS in Business, Operations, Supply Chain, or related areasContinuous Improvement mindset (Lean Manufacturing, Six Sigma, TPM, WCM)6-8+ years ...
-
Production Manager
19 hours ago
Conagra Brands Indianapolis, United StatesConagra Brands - Indianapolis, home of Reddi Whip and Blue Bonnet, is looking to add to our team to help us meet the demands of our customers across the country. You will work onsite at the Indianapolis, IN manufacturing plant on West 62nd St. Reporting to the Operations Manager, ...
-
Production Manager
2 days ago
Conagra Brands Indianapolis, United StatesConagra Brands - Indianapolis, home of Reddi Whip and Blue Bonnet, is looking to add to our team to help us meet the demands of our customers across the country. You will work onsite at the Indianapolis, IN manufacturing plant on West 62nd St. Reporting to the Operations Manager, ...
-
Product Manager
2 weeks ago
Carrier Indianapolis, United States**Country:** · United States of America · **Location:** · CAI22: Carrier - Indianapolis 30 S Meridian St, Suite 500 , Indianapolis, IN, 46204 USA · Carrier Global Corporation, a global leader in intelligent climate and energy solutions is committed to creating solutions that ...
-
Product Manager
2 weeks ago
KPMG Indianapolis, United States**Business Title:** Product Manager - ServiceNow HRSD (Talent & Culture) · **Requisition Number:** · **Function:** Business Support Services · **Area of Interest:** · **State:** IN · **City:** Indianapolis · **Description:** · Known for being a great place to work and build a ca ...
-
Product Marketing Manager
1 week ago
Authenticx Indianapolis, United StatesCompany Description · Who is Authenticx? · Authenticx is on a mission to help humans understand humans. Our platform is the new standard for humanizing customer interaction data at scale. We do this by channeling our passion and talent into helping health care leaders listen to ...
-
Product Marketing Manager
2 weeks ago
Authenticx Indianapolis, United StatesCompany DescriptionWho is Authenticx?Authenticx is on a mission to help humans understand humans. Our platform is the new standard for humanizing customer interaction data at scale. We do this by channeling our passion and talent into helping health care leaders listen to their c ...
-
Product Marketing Manager
1 week ago
Authenticx Indianapolis, United StatesCompany Description · Who is Authenticx? · Authenticx is on a mission to help humans understand humans. Our platform is the new standard for humanizing customer interaction data at scale. We do this by channeling our passion and talent into helping health care leaders listen to ...
Category Product Manager - Indianapolis, United States - Westfield Outdoor Inc.
1 week ago
Description
Job DescriptionJob Description
Responsibilities:
The Category - Product Manager is responsible for overseeing, coordinating, and contributing to the business activities related to a product's life cycle.
The main function of this position is to manage the Discovery & Innovation, New Product Planning, and New Product Introduction phases of the product life cycle model shown below.
These activities will be heavily weighted toward understanding and anticipating consumer, industry, and competitive trends, developing product-level strategic plans to take advantage of those trends, collaborating with the New Product Development team to ensure that products are developed in accordance with strategic plans, managing the launch of products and enhancements into the marketplace.
Discovery and Innovation:
New Product Planning:
Post Launch Product Management:
Key Competencies:
Education:
Our primary categories include camping, beach, hunting, fishing, and patio furniture, as well as tents, coolers, back-to-school backpacks, and hiking packs.
Westfield provides in-house design, engineering, content development, and graphic services to deliver product solutions that speak directly to the outdoor enthusiast.
As a company, we are extremely focused on maintaining a fun, yet focused work environment that is inspired by discovery and adventure in the outdoors.
Westfield Outdoors is in search of a self-motivated individual to join our WHITESTOWN, IN team.Company Description
Westfield Outdoors, Inc. is a leader in the outdoor product industry.
Our primary categories include camping, beach, hunting, fishing, and patio furniture, as well as tents, coolers, back-to-school backpacks, and hiking packs.
Westfield provides in-house design, engineering, content development, and graphic services to deliver product solutions that speak directly to the outdoor enthusiast.
\rAs a company, we are extremely focused on maintaining a fun, yet focused work environment that is inspired by discovery and adventure in the outdoors.
\rWestfield Outdoors is in search of a self-motivated individual to join ourWHITESTOWN, IN team.
#J-18808-Ljbffr
