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    Digital Marketing Strategist - Minneapolis, United States - August Ash Inc

    August Ash Inc
    August Ash Inc Minneapolis, United States

    4 weeks ago

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    Description

    Job Description

    Job Description

    Company Overview

    August Ash exists to help companies grow. We solve complex business problems by designing, developing, and supporting digital marketing strategies and websites. Our ability to drive digital transformation would not be possible without our core values: Care, Clarity, Grow, Grit, and Good-Natured. When working with August Ash, we guarantee honest answers to tough questions

    Position Overview

    We are always accepting an application from an outstanding individual who is up to speed with our industry's latest tools and tactics and just as comfortable in the meeting room explaining their ideas for creating growth. This is a multi-disciplinary role; they'll be involved in planning, analysis, strategy, user-experience design, improving conversion rates, leveraging email marketing, and understanding the roles of content creation and the social space. This individual is innovative, tech-savvy, and data-driven.

    Requirements

    • 2+ years of full-time experience working in an agency environment
    • Strategy, planning, implementation, and ongoing management of organic and paid search engine marketing for all major digital platforms
    • Keyword research and analysis
    • Client Search Engine ranking analysis and reporting
    • Monitoring and managing daily progress of search and social marketing campaign details including strategy and implementation, copywriting, budgets, and reporting
    • Trend analysis and Web Analytics interpretation to make appropriate campaign strategy adjustments
    • Excellent verbal, written, and interpersonal skills
    • Some familiarity with A/B and multivariate experiments

    Responsibilities

    • Help plan, develop, and execute digital marketing plans for clients
    • Set-up benchmarking to track, report, and analyze KPI's and initiatives
    • Conduct buyer persona workshops to gain and give insight into the client's customers
    • Develop key messaging for website and online promotional channels
    • Help educate and coach clients on choices, decisions, and directions
    • Report and present findings and recommendations externally & internally
    • Manage a diverse growing roster of clients

    We have a very exciting opportunity to join our digital marketing team at August Ash as a Digital Marketing Strategist. If you love the challenge and responsibility of creating and collaborating on the planning, strategy, and execution of online marketing plans you just may be the person we're looking for. Working at August Ash means you'll be getting to work on some of the most recognizable brands in the state of Minnesota across e-commerce, service area businesses, and a range of B2B companies.

    This is a full-time position with benefits including health, dental, STD, LTD, Life, 401(k), and paid vacation. This is not a remote position.

    The above information in this description has been designed to indicate the general nature and level of work performed by employees with this classification. It is not designed to contain or be interpreted as a comprehensive inventory of all duties, responsibilities, and qualifications required of employees assigned to this job.


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