Account Sales Manager - Los Angeles, United States - Center Theatre Group

Center Theatre Group
Center Theatre Group
Verified Company
Los Angeles, United States

3 weeks ago

Mark Lane

Posted by:

Mark Lane

beBee recruiter
Description

Reports to

  • Director of Marketing
    Work Schedule
  • Full time/40 hours a week/M-F/Some evenings & weekends
    Work Location
  • Los Angeles/Hybrid; currently 3 days required onsite each week with expectation for significant outofoffice networking
    Status
  • Exempt
    Compensation
- $1,346.16-$1,442.31/week, equivalent to $70,000.32-$75,000.12 annualized
Benefit Status

  • Eligible
    Department
  • Marketing
    About The Company:
At Center Theatre Group, we believe theatre creates an extraordinary connection between artists and audiences.

As one of the nation's most influential non-profit theatre companies, we provide the broadest range of theatrical entertainment in the country at the Ahmanson Theatre, the Mark Taper Forum, and the Kirk Douglas Theatre.

Whether it's producing new work through our robust artistic development programs or engaging people of all ages and backgrounds across Los Angeles through our community and education programs, we put theatre at the center of it all.


Center Theatre Group commits to creating a safe space where the values of diversity, equity, access, and inclusion are rooted in all levels and aspects of our work.

We aim to attract, nurture and retain staff in a supportive home where we can be our best selves.

We celebrate our commonalities and embrace our differences in order to ensure that everyone has access to our work onstage, behind the scenes, and in the community.


Position Summary:


The Account Sales Manager is responsible for a variety of outbound ticket sales initiatives for Center Theatre Group's presentations at the Ahmanson Theatre and Mark Taper Forum at The Music Center in Downtown Los Angeles, and the Kirk Douglas Theatre in Culver City.

This role will build a comprehensive and full-service strategy focused on volume sales opportunities including traditional group sales, businesses & corporations ("account partners"), travel and tourism, student groups, and hospitality and concierge.

The Account Sales Manager will work with marketing and sales teams to advertise, promote, and execute sales plans.

The Account Sales Manager will identify sales trends and opportunities, spend significant time networking and developing clientele, and cultivating long-term group sales relationships.

There will be specific sales goals and expectations.


Primary Responsibilities:


  • Develop a comprehensive and fullservice traditional group sales program.
  • Lead strategic growth for the account sales program by researching and developing relationships with corporate partners.
  • Identify opportunities to enhance visibility for group and account sales among traditional marketing efforts; collaborate with marketing team to implement groups advertising
  • Identify and develop relationships in the travel and tourism sector, working with tour operators, conference and convention organizers, and hotel partners; expand hotel concierge engagement strategy.
  • Work with Director of Marketing and Director of Institutional Advancement to facilitate sales strategies for the board of directors through networking events, social gatherings, and marketing collateral.
  • Identify, prioritize, and target appropriate sales leads; utilize customer relationship management (CRM) and ticketing systems for optimal sales performance and departmental growth.
  • Engage in significant outofoffice networking and sales activity designed to establish and maximize relationships with key targets (33% of time); represent Center Theatre Group at association luncheons, networking events, and sales meetings.
  • Establish criteria for recognizing, rewarding, and incentivizing highvolume clientele; implement loyalty programs as appropriate.
  • Project manage creation and coordination of necessary group sales materials including promotion codes, dedicated webpages, collateral, client gifts, etc.
  • Work closely with two Group Services Sales Associates (reporting to the Audience Services department) to manage reservations, holds, seating, pricing, and order fulfillment.
  • Identify underdeveloped sales opportunities and develop service mechanisms for maximizing potential.
  • Work with other Music Center constituents (i.e. Levy, the campus concessionaire) to broaden and enhance product offerings and provide concierge event planning services.
  • Work with Education & Community Partnerships staff to facilitate student groups and other.
  • Work closely with Senior Manager, Audience Development and Marketing Events to develop sales strategies that align with audience development efforts and marketing initiatives for local restaurants, nonprofit and retail partners, and events.
  • Develop and manage group sales budget ensuring fiscal efficiency and responsibility.
  • Create, manage, and staff group sales events at the theatre (i.e. preshow receptions, postshow talkbacks), with support from the marketing team as necessary. Greet group and account partner clients at the theatre as part of a holistic engagement stra
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