Lead IT Business Analyst - El Segundo, United States - Mattel

Mattel

Verified Company

El Segundo, United States

3 weeks ago

Posted by:

Mark Lane

beBee recruiter

Description

Company Description CREATIVITY IS OUR SUPERPOWER.

It's our heritage and it's also our future. Because we don't just make toys. We create innovative products and experiences that inspire fans, entertain audiences and develop children through play. Mattel is at its best when every member of our team feels respected, included, and heard—when everyone can show up as themselves and do their best work every day. We value and share an infinite range of ideas and voices that evolve and broaden our perspectives with a reach that extends into all our brands, partners, and suppliers.

The Team:

The GTO Consumer Marketing Data & Analytics team supports and manages the implementation of technology initiatives supporting the company's portfolio of multi-brand, and multi-national consumer-facing digital experiences.

Job Description The Opportunity**:

What Your Impact Will Be:

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Omnichannel Data Analysis: Analyze consumer data from diverse sources, including digital channels and proprietary retail stores, to identify trends, patterns, and insights that drive business decisions.
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Platform Optimization: Collaborate with cross-functional teams to optimize the performance of the Consumer Data Platform Blueconic, CRM tool Klaviyo, and other data platforms, ensuring seamless integration and data flow across channels.
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Requirement Gathering: Work closely with stakeholders across the enterprise to understand business requirements and translate them into data-driven solutions that support omnichannel initiatives.
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Project Management: Utilize the SAFE project execution method to manage projects related to omnichannel consumer data initiatives, ensuring alignment with business objectives and timely delivery.
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Data Governance: Implement and maintain data governance processes to ensure data integrity, security, and compliance with regulatory requirements across all channels.
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Reporting and Insights: Develop and maintain reports, dashboards, and visualizations to track key performance metrics related to omnichannel consumer data and provide actionable insights to stakeholders.
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Training and Support: Provide training and support to internal teams on using consumer data platforms, CRM tools, and analytics solutions effectively to drive business outcomes.

Qualifications What We're Looking For**:

Bachelor's degree in Business Administration, Computer Science, Statistics, or related field.
Proven experience working as a Business Analyst, with a focus on consumer data management and omnichannel analytics.
Indepth knowledge of consumer data platforms (e.g., Blueconic), CRM tools (e.g., Klaviyo), and consumer analytics data warehouses.
Familiarity with the SAFE project execution method and experience managing projects using Agile methodologies.
Strong analytical skills with the ability to analyze and interpret complex omnichannel data sets.
Excellent communication and interpersonal skills, with the ability to collaborate effectively with crossfunctional teams.
Understanding of omnichannel retail operations and experience working with data from digital channels and brickandmortar stores.
Proficiency in data visualization tools (e.g., Tableau, Power BI) is a plus.
Detailoriented with a strong commitment to data accuracy and quality.
Demonstrated a growth mindset by staying curious and continuously learning, embracing challenges, and improving themselves.

The annual base salary range for this position is between $136,000 and $165,000

Additional Information

How We Work:

We are a purpose driven company aiming to empower generations to explore the wonder of childhood and reach their full potential.

We live up to our purpose employing the following behaviors:

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We collaborate: Being a part of Mattel means being part of one team with shared values and common goals. Every person counts and working closely together always brings better results. Partnership is our process and our collective capabilities is our superpower.
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We innovate: At Mattel we always aim to find new and better ways to create innovative products and experiences. No matter where you work in the organization, you can always make a difference and have real impact. We welcome new ideas and value new initiatives that challenge conventional thinking.
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We execute: We are a performance-driven company. We strive for excellence and are focused on pursuing best-in-class outcomes. We believe in accountability and ownership and know that our people are at their best when they are empowered to create and deliver results.

Our Approach to Flexible Work:

We embrace a flexible work model designed to empower a culture of growth, optimism, and wellbeing, where every employee can reach their full potential.

Combining purposeful in-person collaboration with flexibility, our focus is to optimize performance and drive connection for moments that matter.

Who We Are:

Matt