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Marketing Manager - Sarasota, United States - PRAXIS S-10
3 weeks ago
Description
Role:
The Marketing Manager is responsible for developing and implementing comprehensive marketing plans to generate leads, increase brand awareness, and ultimately drive revenue growth.
This position requires a dynamic blend of strategic vision and hands-on execution, utilizing expertise to create effective marketing campaigns and initiatives.
As the Marketing Manager, you will be the driving force behind our customer acquisition efforts.COMPANY:
PRAXIS S-10 is a Success College for business owners. The company founders have an unparalleled track record of success - they know how to build businesses. They have been the founders, co-founders, or on the executive leadership team responsible for building 7 national companies. All of these companies are still thriving, and most are the industry leader.
RESPONSIBILITIES:
Lead a fully scaled marketing plan from strategy to execution, including digital advertising, organic social media growth, SEO, client nurture, etc.
Oversee day-to-day execution of marketing initiatives while collaborating with the sales team to continuously refine strategies and introduce innovative approaches as needed.
Work closely with the Director of Sales to ensure accurate reporting, accurate forecasting, and alignment with organizational goals.Monitor, analyze and distribute key marketing performance metrics, including lead generation, conversion rates, customer acquisition costs, and ROI, to optimize marketing efforts.
Manage the marketing budget, ensuring efficient allocation of resources for maximum impact.Generate and cultivate innovative ideas to enhance top-of-funnel lead generation.
Formulate a comprehensive marketing plan for each quarter outlining content strategies, launch schedules, and essential submission deadlines to ensure effective campaign execution.
RESULTS:
Attain a minimum monthly conversion rate of 10% for landing page and website traffic through continuous measurement, analysis and optimization of conversion tactics.
Generate a minimum of 500 leads per month by implementing targeted lead generation campaigns and optimizing lead capture processes.
Expand the brand's presence and acquisition efforts across multiple platforms such as Facebook, Instagram, Google, TikTok, YouTube, etc.
REQUIREMENTS:
A minimum of 5 years of hands-on experience in diverse marketing roles.
A robust understanding of digital marketing and digital media.
Proven track record in optimizing marketing funnels.
Proficiency in strategic ad-buying, analyzing marketing metrics, and skilled at budget management.
Experience in copywriting or direct response marketing.
Familiarity with selling digital products, services, marketing, or design services.
Proficiency in effectively using HubSpot or similar marketing automation tools to guide data-driven decision-making.
Bonus Opportunity:
At PRAXIS S-10, we believe in rewarding exceptional performance. A bonus opportunity awaits those who prove their dedication and drive to succeed.
Compensation:
$60,000.00 per year
PRAXIS S-10
Company Website:
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