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Saint-Bauzille-de-Putois

    Marketing Product Manager - Sarasota, United States - ASO Worldwide

    ASO Worldwide
    ASO Worldwide Sarasota, United States

    1 week ago

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    Description
    We are inviting a visionary

    Marketing Product Manager

    to join our self-care category marketing team. This role is a unique opportunity to collaborate with some of the world's largest retailers and licensors.

    You will play a crucial role in driving the evolution and success of our product lines while working alongside global market leaders.


    Your Role:

    Innovate in CPG Self-Care:
    Lead in developing new-to-market self-care products, setting new industry standards.

    Market Trendsetter:
    Stay ahead of market trends and use your insights to create products that meet evolving consumer needs.

    Collaborate Globally:


    Work in tandem with the world's largest retailers, licensors, and manufacturers ensuring the successful launch and management of your product portfolio.


    Product Expert:
    Drive marketing strategy and execution, boosting brand awareness and customer engagement.

    Key Responsibilities:

    Product Lifecycle Management:
    Oversee the journey from concept to commercialization.

    Consumer Market Analysis:
    Identify opportunities for product innovation, informed by insights into consumer behavior, conditions, and needs.

    Strategic Marketing Initiatives:
    Develop and execute comprehensive marketing strategies for both new and existing product lines.

    Cross-Functional Teamwork:
    Align with Product Development, Sales, Marketing, and major global retailers and licensors to guide product development with market needs.

    Financial Management:
    Handle budgeting, pricing strategies, and profitability analyses.

    Qualifications:
    Bachelor's degree in Marketing, Business, or a related field.
    Minimum 3 years of experience in product management, preferably in self-care or consumer goods.
    Strong analytical skills with a focus on market trends in CPG self-care.
    Excellent communication skills for effective collaboration across diverse teams.
    Strategic thinker with a proven track record in successful product launches and marketing campaigns.
    Licensing experience is a plus , highlighting your ability to collaborate with major brands.

    #J-18808-Ljbffr
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