Senior Brand Acquisition - New York - Wolf & Badger

Description

Overview

Wolf & Badger is on a mission to make retail fair. Working to support our community of 2000+ independent designers from around the globe, we connect customers with ethically sourced fashion, design, home and wellness through our online marketplace and flagship stores in London, New York City and Los Angeles. We are a rapidly growing scale-up business, now entering an exciting new phase of growth and looking to expand our team of c.110 people currently located between London, NY & LA. We are a Certified B Corporation, with social and environmental purpose at the core of everything we do, read more about us.

We are looking for a bold and results-driven Senior Brand Acquisition & Partnerships Manager to lead our commercial acquisition strategy for the US market, reporting directly to the Head of Brands. The US represents our largest and highest-potential geography for brand partnerships, and this is a pivotal senior leadership role sitting at the heart of our growth strategy, combining sophisticated pipeline management with P&L ownership and market leadership. You will have significant autonomy to shape how we identify, engage, and partner with exceptional independent brands across fashion, beauty, home, and jewelry categories, whilst directly managing the US-based brands team, currently comprising an Associate and a Manager in charge of Success.

The Senior Brand Acquisition & Partnerships Manager will thrive in a fast-paced environment, bring sophisticated sales expertise at scale, and be capable of taking full ownership of high-impact acquisition initiatives in a complex two-sided marketplace. At Wolf & Badger we champion a low-ego environment where cross-functional debate is encouraged in order to reach the best outcomes. We strive to be mission-orientated and fair at all times, and the Senior Brand Acquisition & Partnerships Manager will join us in growing an engaged, forward-thinking and high-functioning team.

Key Responsibilities & Accountabilities

• Lead and own the end-to-end acquisition strategy and execution for the US market, designing data-driven approaches that drive consistent, ambitious growth in new brand partnerships
• Manage and optimize a sophisticated pipeline of active prospects in HubSpot, conducting 8-10 qualified brand conversations daily through consultative, value-led sales approach that reflects our mission and values
• Shape US category mix and brand selection criteria, identifying strategic opportunities in fashion, beauty, home, and jewelry that align with our B Corp values and drive sustainable revenue growth
• Build and strengthen relationships with high-value and hero brands, leading strategic partnership development that elevates Wolf & Badger's market position in the independent retail space
• Manage, develop, and empower the US-based brands team (currently an Associate and a Success Manager), ensuring seamless acquisition-to-retention handoff and designing processes that maximize brand satisfaction and long-term partnership value
• Provide leadership, coaching, and performance management for direct reports, fostering a high-performing team culture aligned with Wolf & Badger's mission and values
• Lead US market insights and competitive intelligence, tracking performance against ambitious targets and providing regular strategic updates to senior leadership on market trends, category opportunities, and acquisition performance
• Represent Wolf & Badger at industry events, trade shows, and networking opportunities, building strategic relationships in the US independent brand community
• Ensure we maintain our position as a leading ethical, B Corp certified, retailer by considering sustainability, fairness, and social impact at all points in the acquisition process

Requirements

Required:

• Proven leadership in B2B sales or partnerships with a strong commercial mindset and hands-on approach, ideally in marketplaces, SaaS, fashion/retail tech, or related industries
• Experience managing and developing high-performing teams, with a track record of coaching, mentoring, and driving team performance in fast-paced environments
• Extensive experience managing complex, consultative sales cycles with 5-7+ years track record of consistently exceeding revenue targets in senior IC or leadership roles
• Advanced expertise in CRM and pipeline management, with strong preference for HubSpot proficiency and data-driven decision making capabilities
• A track record of successfully building relationships with founders, creative directors, and brand decision-makers, with natural ability to connect mission-driven independent businesses with growth opportunities
• A strategic and analytical mindset, always seeking smarter, faster, and more cost-effective solutions while maintaining quality and mission alignment
• Exceptional communication skills, enabling you to collaborate at all levels of the organisation and represent Wolf & Badger's values authentically
• Self-directed and thrives working autonomously with high accountability, comfortable operating across timezones with UK-based leadership and global teams
• Energy, humour, and self-awareness, thriving in a feedback-driven, growth-oriented culture, enabling everyone to grow and learn

Highly Desired:

• HubSpot experience
• Marketplace or two-sided platform experience
• Understanding of the independent brand landscape (fashion, beauty, home, jewelry)
• Experience with US e-commerce market dynamics and cross-border trade
• Familiarity with sustainability-focused or B Corp businesses
• Previous experience in mission-driven or values-based organizations

This is more than just a sales role - it is an opportunity to drive transformation in how independent brands reach conscious consumers globally. If you're an ambitious leader ready to make an impact at the intersection of commerce, creativity, and sustainability, we'd love to hear from you

Benefits

• Competitive compensation. $80-$100k base salary + performance-based commission totalling an anticipated OTE of circa $160k+
• Comprehensive health benefits: Medical, dental, and vision insurance
• Generous time off: Paid vacation, sick leave, and company holidays, plus paid volunteering leave
• Flexible hybrid working: Work from our creative New York office with hybrid flexibility (3+ days per week onsite)
• Professional development: Excellent career opportunities in a rapidly growing international business
• Wellness support: Quarterly Wellness Wallet to spend on products or services meaningful to you
• Staff discount: Across Wolf & Badger brands, in-store and online
• Mission-driven work: Work in a positive organisation for people and the planet. We are a certified B Corp

Wolf & Badger is an equal opportunities employer. We celebrate diversity and are committed to creating an inclusive environment for all employees and candidates. We encourage applications from people from all walks of life.