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    Remote Marketing Analytics Consultant - Chicago, United States - Insight Global

    Insight Global
    Insight Global Chicago, United States

    3 weeks ago

    Insight Global background
    Description


    This Marketing Analytics Consultant will be working for a global bank in the US Marketing and Analytics team focusing on personal banking products.

    The first 120 days will be heavy data intensive, figure out the systems, platforms, where the data sits, doing rigorous documentation to become knowledgeable in the database.

    The need is for someone to come in and rebuild everything for the back end customer journey using SFMC, SQL, SAS, and Data validation.

    After the data validation process, it will be partner heavy; once everything is set up for the customer journeys, departments will want program optimization around that, so this resource will work with partners to develop requirements.


    Ex) As a new customer onboards with this bank, there needs to be a strategy in place such as sending reminders to customers to open their account.


    We are a company committed to creating diverse and inclusive environments where people can bring their full, authentic selves to work every day.

    We are an equal opportunity/affirmative action employer that believes everyone matters.

    Qualified candidates will receive consideration for employment regardless of their race, color, ethnicity, religion, sex (including pregnancy), sexual orientation, gender identity and expression, marital status, national origin, ancestry, genetic factors, age, disability, protected veteran status, military or uniformed service member status, or any other status or characteristic protected by applicable laws, regulations, and ordinances.

    If you need assistance and/or a reasonable accommodation due to a disability during the application or recruiting process, please send a request to .

    To learn more about how we collect, keep, and process your private information, please review Insight Global's Workforce Privacy Policy:
    .

    Required Skills & Experience
    -5+ years of experience in Marketing Analytics

    • SQL, writing scripts from scratch, expert level in SQL with script writing
    • Analytics based
    • Data validation
    • Create strategy around the customer journey as new customers onboard at BMO.
    They will do the back end SQL coding to figure out how to achieve the customer journey

    • Campaign Analytics tool (SFMC preferred) setting up email campaigns from scratch (campaign analytics experience have a problem statement and understand how to test for it.
    Testing the performance of a campaign, did this campaign perform well.)

    • Longevity in resume
    Nice to Have Skills & Experience

    • Salesforce Marketing Cloud, using journey builder to create customer journeys
    • Local to Chicago
    • Presentation skills, but this is a data role.
    • SAS enterprise guide
    • Salesforce Marketing Cloud
    • Financial Services, specifically in checking or credit cards (persona banking)

    Benefit packages for this role will start on the 31st day of employment and include medical, dental, and vision insurance, as well as HSA, FSA, and DCFSA account options, and 401k retirement account access with employer matching.

    Employees in this role are also entitled to paid sick leave and/or other paid time off as provided by applicable law.

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