Troy Trevino

This quote by legendary author, poet, activist and inspiring woman, Maya Angelou are words to live by. “My mission in life is not merely to survive, but to thrive; and to do so with some passion, some compassion, some humor and some style.” 
 

To create is to breathe. I’ve always had an artistic flair for the visual even as a child. To harmonize with people is a large part of what assists me in the creative flow.

I believe in my design. It is essential to make the seemingly unseen relevant. I’m all in and I’m all about the details. My personal values of creativity and honesty reflect in my design, as does harmony with contrasting forms. Good preparation cannot be understated.

Collaborative teamwork establishes amazing results. I maintain a network of talent including photographers, stylists, producers and agencies in multiple markets.

I appreciate encountering new talent, location scouting, set design and inventive prop styling.

Through careful planning, a world of imagination is released and the result is transformed into a stunning yet natural story.

August 2022 - February 2023

Francesca’s

Senior Graphic Designer | Design Manager

• Worked closely with the VP Concept & Creative to plan out all homepages, landing pages, email and promotional banners.
• Team lead on designing all digital assets including company homepage, emails and social media from concept to completion.
• Managed a group of four senior and graphic designers, giving feedback on all designs to align best with francesca’s brand standards. • Edited photography for the Creative Director and art directed product photography for website, emails and social media.
• Collaborate with marketing & merchant teams.
• Worked with the visual merchandising team on in-store and promotional signage.

June 2017- July 2022

Arch-Con Corporation

Senior Creative Designer | Marketing

Develop, design, manage and enforce brand standards for all print and digital marketing material including proposals, presentations, magazines, programs, brochures, and other customized collateral. Manage schedule and art direct all photography. Collaborate
with VP of Marketing, marketing manager, communications director and multiple executive teams to develop and execute effective materials for potential clients. Manage multiple projects in a deadline oriented professional environment. Video production when needed.

May 2001 - January 2017

Stage Stores, Incorporated

Senior Art Director

• Team lead on designing all assignments (print & digital) from concept to completion while managing multiple projects & time lines.
• Design and present all team concepts to VP Creative for approval and/or redesign targeting fresh ideas.
• Cast all talent, manage production schedule and execute photo shoots on schedule, and on or under budget.
• Direct full freelance & on-staff product and fashion photo crews including producer, fashion stylist, hair & makeup, wranglers, prop

stylists & photographer. Also establishing lighting, set design, propping and overall feel of all projects including direct mail, special

branding pieces, ROP, digital and social media.
• Created, designed, and implemented the branding of all assets from store signage and shopping bags, to website development and

customer emails for Stage Stores Inc. department stores.
• Collaborate with marketing & merchant teams on multiple campaigns.
• Mentor designers and junior/assistant art directors to direct product and fashion photography.
• Approve and edit post-production digital processing for color corrections, retouching, and proofing final press ready digital files.

Publications

• Texas Fish & Game Magazine | Advertising Production Designer
• PaperCity Magazine | Production Director
• Southwest Marketing Concepts | The Journal Magazine| Design + Production Director

Awards

2019 American Marketing Association Crystal Award - Corporate Rebranding

University of Houston

University of Texas San Antonio 

University of Texas Rio Grand Valley 

McAllen High School