Michael Carroll

Marketing operations and CRM specialist with 3+ years of experience driving growth and customer retention for SaaS and mission-driven organizations. Experienced in HubSpot, Apollo.io, Outreach.io, and Salesforce, I combine data-driven campaign strategy with user-centric product insights to improve engagement and conversion. Fluent in Spanish and shaped by two years of Peace Corps service in the Dominican Republic, I bring strong cross-cultural communication and adaptability to every project. I’m passionate about building inclusive, scalable marketing systems that create measurable business impact and meaningful customer connections.

I have over five years of combined experience in marketing, community development, and digital strategy. At Hire Ground, a B2B SaaS startup, I advanced from Marketing Coordinator to Growth & Product Analyst, managing HubSpot workflows, optimizing campaigns, and improving engagement by 35%. I’ve developed email campaigns, landing pages, and automation systems that support measurable growth. As a Peace Corps Volunteer in the Dominican Republic, I led entrepreneurship and marketing projects, gaining strong communication, leadership, and project management skills. I’m fluent in English and Spanish, proficient in HubSpot, Mailchimp, and WordPress, and passionate about data-driven marketing that blends creativity with clear results.

I hold a Bachelor of Business Administration in Marketing from the University of Georgia, with minors in Communication Studies and Spanish. My coursework emphasized digital marketing, consumer behavior, and data analytics, which built a strong foundation for my work in marketing operations, CRM systems, and campaign strategy.