Leah Berman

I am result-oriented with fast-paced theatrical and home entertainment film experience planning, leading, and executing search and social media campaigns. I have a strong understanding of what makes a successful marketing campaign which complements my deep passion for the film industry.

My current and most relevant experience is working at a media agency on the Paramount Pictures account for search and social marketing. 

• Developed and executed targeting, positioning, optimizing, and creative strategy for a theatrical film release resulting in conversion data well above studio benchmarks
• Consistently and efficiently communicates with clients and external partners regarding strategy, process, and recommendations
• Provides thorough creative-level performance data, insights, and recommendations to clients to help formulate creative usage throughout the theatrical campaign flight
• Balance workload for multiple theatrical films and home entertainment campaigns, leading to efficient performance
• Experience as the point person in internal and external meetings regarding high-priority projects

Wayne State University, Mike Ilitch School of Business                                              August 2018 – December 2021

Bachelor of Science in Business Administration 

Major: Marketing, Minor: Media Arts & Studies    

Magna Cum Laude