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Lauren Brady

Lauren Brady

Strategic Growth & Insights Director

Tourism / Travel / Hospitality

Asheville, City of Asheville, Buncombe

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About Lauren Brady:

As a dynamic Strategic Research Director with over a decade of experience, I specialize in driving data-driven decision-making and fostering business growth through innovative strategies. My background spans market research, brand positioning, business development, and donor relations, enabling me to deliver high-impact solutions for organizations across sectors, including tourism, media, and nonprofit. Known for my hands-on approach, I bring expertise in end-to-end campaign management, from strategic planning to analytics, and have a proven track record of exceeding revenue goals and enhancing client satisfaction.

My unique strengths lie in translating complex data into actionable insights and managing cross-functional teams to achieve measurable results. I’m particularly adept at navigating digital marketing landscapes and am skilled in both qualitative and quantitative research. With certifications in Advanced SEO and Project Management (PMP), I am committed to ongoing growth and excellence.

If you’re seeking a results-driven leader with a passion for strategy, data analysis, and impactful storytelling, let’s connect!

 

Experience

Accomplished Strategic Research Director with over a decade of experience in driving market insights, business growth, and client engagement. Proven expertise in leading high-impact campaigns, optimizing brand strategies, and managing cross-functional teams for measurable success across sectors, including tourism, media, and nonprofit.

Education

MBA in Tourism Economics from Colorado State University, with a focus on business growth and digital marketing. Holds professional certifications in Advanced SEO and Project Management (PMP) to enhance strategic and operational capabilities.

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