
Joana Fongern
Arts / Entertainment / Publishing
Services offered
Hi, my name is Joana and I am a skateboarder and streetwear designer based in Queens, NY. With 10 years in fashion design and 2.5 years in tech design, whilst building my own brand, I am able to provide support through the stages from Design to Production.
I offer services in:
• product development: creating tech packs, line sheets, communication with domestic and overseas factories, domestic & overseas sampling, sourcing support, technical flats, creating and updating the production calendar
• design development: concept design, sketching, pattern making, research, moodboard creations I've been building my streetwear brand for the past two years which requires meticulous organization and the self-motivation to set up my own deadlines to keep everything on time.
Within my own brand, I not only designed the product, but I also worked out the logistics of how to execute the product.
My main focus lays in the streetwear industry which I am driven and inspired by the most. I really enjoy working on new projects with different people and can't wait to make things happen.
I consider myself to be a teamplayer, but I am also able to work on my own and with my own deadlines.
Proficient in Adobe Photoshop, Illustrator, Microsoft Excel, and Word.
Experience
2019 - now: Owner and Founder of Nayf and Wavey (Streetwear Brand)
- designing, draping, and sampling
- RND and material sourcing
- marketing for website and social media
- grading and pattern making by hand
- sewing every piece in house
- on time production and quality control
- international and domestic shipping logistics
- interpersonal communication with vendors and customers
- photoshop, illustrator, excel and word - creating techpacks
April 2022- April 2023: Technical Designer for ODDOBODY (underwear brand)
- overseeing production of samples and bulk
- creating techpacks
- working with internal team and vendors to follow development of garments from conception to production
- reviewing and preparing samples for live model fittings
- clear and organised record keeping
- quality inspection
- pattern making
- interpersonal communication with overseas vendors
- overseas fabric and manufacturer sourcing
April 2018 - October 2018 Production Assistant for AREA (high-end womenswear brand)
- oversaw production of samples and bulk
- interpersonal communication with domestic and overseas factories
- creating techpacks, PO’s and trim bags for domestic and overseas factories
- reviewing and preparing samples for live model fittings
- trim sourcing for upcoming collection
- specked production samples and monitored production
- assisted in shipment with marketing
September 2017 - February 2018 Design/Production Assistant Intern for TIM COPPENS (Menswear)
- research and found inspiration
- sourced fabric and trim
- pattern cutting and toiling
- created tech packs for domestic factories
- specked production samples
September 2014 - May 2015 Design Intern for Asger Juel Larsen (Menswear)
- researched for upcoming collection
- created moodboards
- pattern cutting and toiling for collection and Woolmark Prize2015
- prepared tech packs for overseas factories
- attended fittings and assisted on lookbook shoots
- created showpieces in house
- attended Copenhagen’s Fabric Fairs
Education
2015-2017: Masters in Fashion Design Technology Womenswear from London College of Fashion
2011-2014: Diploma in Modelism and Stylish from ESMOD Munich
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