Hannah Edwards

I’m a beauty lover with a background in marketing and retail, passionate about helping people look and feel their best. With strong product knowledge, great communication skills, and a creative eye, I love staying on top of trends and sharing tips that make beauty feel exciting and approachable. I thrive in fast-paced environments, and I’m always ready to lend a hand, offer personalized recommendations, and create a welcoming experience for every guest. Whether it’s a bold new look or a skincare routine glow-up, I’m all about helping customers find what makes them feel confident.

Customer-focused with a background in both retail and marketing. I started my retail journey at Francesca’s in high school, where I developed a passion for helping guests find confidence through fashion and personal style. Since then, I’ve gained professional experience in marketing and media, where I’ve worked on advertising campaigns, social media content, and customer engagement strategies. My combined experience in retail and communications makes me confident in delivering an elevated guest experience and staying ahead of beauty trends.

I hold a Bachelor’s degree in Integrated Marketing Communications, where I studied consumer behavior, branding, and digital media. My education has given me a strong foundation in understanding what drives purchasing decisions and how to communicate effectively with customers. These skills directly support my ability to connect with guests and recommend the right beauty products for their needs.