
Ashley Fromm
Marketing / Advertising / Public Relations
Services offered
I am an experienced social media and content professional with a proven track record in leading successful campaigns and driving brand growth. I played a key role in leading a successful rebrand, helping to redefine the company’s visual identity and messaging to better align with its goals and audience. Additionally, I launched and managed a highly successful social media account, which directly led to securing brand deals and expanding the company’s reach. My work on video content also resulted in my first four video advertisements becoming the top-viewed posts on the company’s social media page, significantly increasing engagement and visibility.
My skills include creating compelling content for Instagram and Facebook, writing blog posts and press releases, and developing strategies that align with brand goals. I’m also proficient in using Google Analytics to track campaign performance and optimize strategies. With a collaborative approach, I work closely with teams to ensure content, PR, and social media efforts contribute to the overall success of the brand.
Experience
I have a diverse background in social media management, content creation, and public relations. I’ve successfully led social media campaigns, contributing to brand growth and engagement, including launching a new account that led to brand deals and creating top-performing video advertisements. My experience also includes supporting rebranding efforts, managing content strategies, and fostering audience interaction on platforms like Instagram and Facebook. I’ve honed skills in writing blog posts, press releases, and social media content, while using analytics tools to optimize campaign performance. Throughout my career, I’ve focused on creating authentic, engaging content that drives both awareness and impact.
Education
I hold a Bachelor's degree in Public Relations from the University of Wisconsin-Whitewater, where I developed a strong foundation in communications, media relations, and digital marketing. During my time at Whitewater, I honed my skills in writing, content creation, and strategic communication through hands-on projects and internships. This experience allowed me to apply PR principles in real-world scenarios, including social media management, branding, and audience engagement. My education in PR has equipped me with the tools to craft compelling messages, manage brand reputation, and effectively connect with diverse audiences across various platforms.
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