Angela DelosReyes

I am a mixed-media creative based in Virginia Beach who uses a combination of traditional and digital techniques to create a unique visual experience. Curiosity, spontaneity, and maximalism drive my artistic practice in recording stories and experiences and translating them into mixed-media visual creations. My inspiration comes from a variety of sources: renowned classic and contemporary artists, video games, and visual novels, to name a few. I enjoy the exploration process and the interplay between different media as it leads to the final product.

Digital Marketing Specialist and Graphic Designer | Roaring Web Solutions | Jan. 2022 - Jan. 2023

• Oversee social media accounts for retail, political figure, food, and lifestyle brands, analyze KPIs and campaign performance, identify strategies and trends, craft marketing copy for posts, design accompanying visual aids, and shoot and edit video content for brand promotion
• Achieved a 19% growth in followership and increased reach by 346.5%– additionally, improved engagement by 42.3%, and added over 3,000 new messaging contacts compared to the period prior to my joining
• Generate promotional content for local businesses and tourist locations, encompassing photo and video coverage, engaging captions, and informative blog posts
• Proactively research trending content and industry news to create highly relevant content, resulting in a brand we manage to trend on TikTok, Facebook, and Twitter

Freelance Copywriter | Asterra Philippines | Jan. 2022 - Jul. 2022

• Developed engaging blog posts and articles related to real estate trends, home buying, selling, and local housing markets
• Implemented effective SEO strategies to ensure that real estate content ranks well in search engine results.
• Performed keyword research to identify relevant keywords and phrases for the real estate industry
• Maintained and adhere to the brand's unique tone, voice, and messaging guidelines in all copywriting efforts
• Ensured that all written content aligns with the brand's mission and values
• Stay informed about the local real estate market, trends, and changes that can be incorporated into marketing and content strategies through market research

Marketing Manager & Graphic Designer | Brave Original Designs | Dec. 2020 - Apr. 2022

• Spearheaded website development and design (utilizing WordPress and Shopify) to achieve a substantial milestone, growing the site's traffic to 1,000 monthly visitors during its pre-launch and early launch phases 
•  Crafted comprehensive branding elements, including logos, color palettes, and fonts, as well as bespoke illustrations and templates that were featured across BOD's social media platforms 
• Orchestrated a Google Ads campaign, initially garnering 38.8K impressions, 651 clicks, and 30 website conversions– further optimized the campaign, resulting in a remarkable boost to 126K impressions, 1.12K clicks, and 16 website conversions
• Demonstrated exceptional copywriting and editing skills, ensuring the seamless flow of website content, emails, and blog posts
• Cultivated productive relationships with social media influencers to expand content reach and brand awareness

BA Computer Science and Studio Art, double major

Washington & Lee University, Class of 2020

Lexington Virginia