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Troy Hollar

Troy Hollar

Growth, Marketing & Strategy Leader

Marketing / Advertising / Public Relations

Tucson, Pima

Social

Services offered

Driven strategy and execution leader in growth and marketing with 20+ years of experience building brands, leading high-performing teams, scaling businesses, and producing successful campaigns, technologies, and media. Founded, built, and sold two technology companies: a SaaS firm in healthcare and a digital marketing/design/development agency. Demonstrable success in driving innovation, inspiring people, and optimizing systems to create value and drive growth. MBA and Lean Six Sigma Black Belt.

Pioneered innovations in multiple B2C and B2B sectors, including pricing transparency in senior living, online training and learning management in pharma, digital referral management in healthcare, and sustainability in land management.

Award-winning storyteller and producer of media productions, including films, branded content, a streaming TV series, theater, and live events.

Business development
Marketing
Digital marketing
Strategy
Media production
Consulting
Approximate rate: USD$ 125 per hour

Experience

National Director of Marketing & Sales, Watermark Retirement Communities (August 2021 – July 2025)

Head of Marketing & Communications, Accelerate Diagnostics (April 2018 – August 2021)

Chief Operating & Marketing Officer, Merlin Organics (June 2011 – March 2018)

Co-Founder & Head of Product/CTO, Medical Referral Source (March 2010 – July 2013)

Founder & President, MetaFoundry (2002–2012)

President, E2 Interactive (2000–2001)

Education

BA, University of Michigan

MBA, University of Arizona Eller College of Management

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