Dual Studies in Business Administration – Media and Communication Management - McCoy, United States - Apex Ventures

Apex Ventures

Verified Company

McCoy, United States

2 days ago

Posted by:

Michael Johnson

beBee Recruiter

Description

Shape your future with us

We are a medium-sized, owner-managed company with over 1,000 full-time and part-time employees and have been one of the leading gaming venue operators in Germany for over 60 years. At our company, people are at the center - both our employees and customers. We are consistently expanding our market position and offering apprenticeships.

For our location in Baindt, we are offering a dual study program for a Bachelor's degree (B.A.) in Business Administration with a focus on Media and Communication Management (m/f/d) starting on October 1, 2024.

Responsibilities:

You will alternate between theory phases at the Dual University of Ravensburg and practical phases at the Kling headquarters in Baindt every three to six months

You will go through various departments such as marketing, CRM, and PR

You will develop, coordinate, and monitor target group-specific marketing and communication measures

During the practical phases, you will take on:
- Projects in online marketing focusing on SEO, social media, and content creation
- The conception of high-performance campaigns and numerous measures to optimize customer lifetime cycles and strengthen customer loyalty
- The organization and execution of events
- The submission of advertising concepts for selected branches
- The management of the Kling media library