Marketing Communications Specialist - Aneth, UT, United States - Oceanic Ventures
Description
Your responsibilities- Definition, conception and implementation of innovative marketing activities for the company's products and services in coordination with the marketing and management team
- Development of attentiongrabbing marketing campaigns to generate leads for various marketing channels online and offline as well as special promotional offers
- Special focus on sophisticated storytelling in words and images: translating technical content into creative and attractive marketing communication for different target groups within the optical industry
- Active participation and contribution to the development of lead nurturing for the concretization and active management in customer relationship management (CRM)
- Creation of product marketing materials for sales in collaboration with technical departments brochures, presentations, website content, trade show displays, etc.
- Responsible management of additional projects in the field of international marketing communication and events, as well as support for international branches in the USA, Brazil, and China
- Management of external agencies and other service providers in the marketing field
- Participation in the further development of strategic marketing communication
- Successfully completed business studies with a focus on marketing or a degree in engineering/mechanical engineering with a focus on marketing and professional experience in the abovementioned areas
- Relevant experience in marketing communication, strong conceptual and organizational skills, and pronounced creative abilities
- Ability to understand complex technical issues
- Experience in managing external service providers
- Fluent English skills in speaking and writing, additional foreign language skills are advantageous
- Experience in an international environment and stays abroad are advantageous
- High
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