- Partnering with the Brand Director to define and execute a long-term brand strategy to position Harry's as the leader in the shave category, driving brand awareness and customer loyalty
- Developing and implementing innovative 360 Go-to-Market strategies that align with the brand's vision and key business objectives, with a strong emphasis on market differentiation and positioning
- Leading the commercialization and in-market launch of our upcoming innovation
- Analyzing business trends and consumer insights to proactively adapt and optimize marketing strategies, identifying opportunities for significant brand growth and increased market penetration
- Overseeing the future innovation roadmap from concept to execution, fostering cross-functional collaboration, creativity and operational efficiency
- Determining the pricing, promotional and positioning strategies for both existing businesses and strategic innovation
- Owning the marketing calendar including defining key messaging and tentpole moments and partnering with the Integrated Communications team to drive execution across channels
- Serving as the brand steward for your category ensuring consistent brand messaging and visualization across all retail and digital platforms
- Owning the budget for your category and ensuring resources are strategically allocated to maximize ROI and support priority projects
- Providing strong input into both DTC and retail plans and partnering to build compelling sell stories and commercial strategies that will scale the business
- Bachelor's degree required; MBA a plus
- You have 6+ years of experience in brand management preferably within Consumer Goods
- You have a true ownership mindset with a bias for action & thrive in a fast-paced environment
- Experience defining an innovation roadmap and navigating the product development process to commercialize and launch new items
- Demonstrated success in defining brand strategy and launching products with strong 360 marketing support
- Excellent communication and leadership skills with the ability to strategically manage, inspire and motivate cross-functional partners
- Strong analytical skills and experience with consumer insights, market research, and trend analysis
- Organized and able to see through projects from start to finish: knows how to drive high level strategy but can also steer projects to completion
- Ruthless prioritizer: can prioritize not only business needs and activities, but also their day-to-day to ensure focus on the most important projects to meet brand KPIs
- Collaborator and strong cross-functional influencer: you are a serial collaborator with a proven track record of gaining alignment and influence quickly with a diverse group of stakeholders. You can navigate conversations between brand marketers and omnichannel leadership.
- Business Acumen: can understand key drivers of the business and know how to prioritize marketing activities accordingly; is financially minded and can quickly size and action opportunities against the impact to our business
- Reporting into Director of Brand Management
- You will work with Integrated Communications, Insights, Retail, DTC, R&D, Growth Marketing, Design, Creative, Supply Chain, Analytics, Legal, and more.
- Medical, dental, and vision coverage
- 401k match
- Equity in Harry's
- Flexible time off and working hours
- Wellness and L&D stipends
- 4 weeks sabbatical after 5 years, 6 weeks after 10 years, and 8 weeks after 15 years
- Up to 20 weeks of pregnancy leave and up to 16 weeks of parental leave
- Fun IRL and virtual events including happy hours, team building events, and parties on our rooftop
- Free products from all of our brands
-
Senior Brand Manager- Shave
2 weeks ago
Harry's New York, NY, United StatesHarry's Inc. started in 2013 with a specific goal: disrupt the shaving industry by creating an innovative, everyday product at a fair price. Since then, Harry's has expanded to Canada and Europe, developed relationships with retailers such as Target and Walmart, expanded our groo ...
-
Senior Brand Manager- Shave
2 weeks ago
Harry's New York, NY, United StatesSince then, Harry's has expanded to Canada and Europe, developed relationships with retailers such as Target and Walmart, expanded our grooming brand into a personal care powerhouse, launched two new brands including Flamingo and Cat Person, and made our first brand acquisition w ...
-
Senior Brand Manager- Shave
3 weeks ago
Harry's New York, United StatesAbout Harry's Harry's Inc. started in 2013 with a specific goal: disrupt the shaving industry by creating an innovative, everyday product at a fair price. Since then, Harry's has expanded to Canada and Europe, developed relationships with retailers such as Target and Walmart, exp ...
-
Senior Brand Manager- Shave
2 weeks ago
Harry's New York, United StatesAbout Harry's · Harry's Inc. started in 2013 with a specific goal: disrupt the shaving industry by creating an innovative, everyday product at a fair price. Since then, Harry's has expanded to Canada and Europe, developed relationships with retailers such as Target and Walmart, ...
-
Director of Integrated Creative Production
1 week ago
Edgewell Personal Care Brands New York, United StatesLaunched in 2017, Billie is an award-winning shave and body care brand that was built to champion womankind. We're committed to a working environment that welcomes, empowers and celebrates all of our team members' unique identities. Our flexible working model allows our team to w ...
-
Director of Digital Product
1 week ago
Edgewell Personal Care Brands New York, United StatesLaunched in 2017, Billie is an award-winning shave and body care brand that was built to champion womankind. We're committed to a working environment that welcomes, empowers and celebrates all of our team members' unique identities. Our flexible working model allows our team to w ...
-
Project Manager, Brand Creative
3 weeks ago
Harry's Inc. New York, United States**About Harry's** · Harry's Inc. started in 2013 with a specific goal: disrupt the shaving industry by creating an innovative, everyday product at a fair price. Since then, Harry's has expanded to Canada and Europe, developed relationships with retailers such as Target and Walmar ...
-
Mental Health Tech
1 day ago
Northwell Health New York, United StatesUtilizes knowledge of normal/abnormal psychology as a basis for conducting patient and family interactions. Under RN supervision, assists the RN in patient monitoring as well as the delivery of physical and psychological nursing care. Provides structure, support, a safe environme ...
-
Direct Support Professional
1 week ago
WellLife Network Brooklyn, United States**Position Summary**: Provide all aspects of care to program residents to enable them to become independent and productive individuals. Some knowledge of computers is needed. · **Essential Accountabilities**: · Each DSP must be able to perform the following functions in order to ...
-
Direct Support Professional
1 week ago
WellLife Network Brooklyn, United States**Position Summary**: Provide all aspects of care to program participants to enable them to become independent and productive. Some knowledge of computers is needed. · **Essential Accountabilities**: · Each DSP must be able to perform the following functions in order to ensure th ...
-
WellLife Network Brooklyn, United StatesProvide all aspects of care to program participants to enable them to become independent and productive. Some knowledge of computers is needed. · **Essential Accountabilities**: · Each DSP must be able to perform the following functions in order to ensure the life safety, care an ...
-
Direct Support Professional
1 week ago
WellLife Network East Elmhurst, United States***: Provide all aspects of care to program participants to enable them to become independent and productive. Some knowledge of computers is needed. · **ESSENTIAL ACCOUNTABILITIES**: · Each DSP must be able to perform the following functions in order to ensure the life safety, ca ...
-
Client Coordinator
2 weeks ago
WellLife Network Jamaica, United States***: Accompany persons served on medical appointments and advocate for the appropriate medical services for persons served. Provide direct care services to persons served in addition act as liaison between the residence and medical facilities, hospitals, laboratories and pharmaci ...
-
Direct Support Professional Non-driving
1 week ago
WellLife Network Flushing, United States**Position Summary**: Provide all aspects of care to program participants to enable them to become independent and productive. Some knowledge of computers is needed. · **Essential Accountabilities**: · Each DSP must be able to perform the following functions in order to ensure th ...
-
Senior Manager of Product Development
1 week ago
Edgewell Personal Care New York, United StatesLaunched in 2017, Billie is an award-winning shave and body care brand that was built to champion womankind. Were committed to a working environment that welcomes, empowers and celebrates all of our team members' unique identities. Our flexible work Product Development, Manager, ...
-
Behavioral Health Associate
1 week ago
NYC Health Hospitals New York, United StatesElmhurst Hospital Center (EHC) is the major tertiary care provider in the borough of Queens. The hospital is comprised of 545 beds and is a Level I Trauma Center, an Emergency Heart Care Station and a 911 Receiving Hospital. It is the premiere health care organization for key are ...
-
Behavioral Health Associate
3 weeks ago
NYC Health Hospitals New York, United StatesElmhurst Hospital Center (EHC) is the major tertiary care provider in the borough of Queens. The hospital is comprised of 545 beds and is a Level I Trauma Center, an Emergency Heart Care Station and a 911 Receiving Hospital. It is the premiere health care organization for key are ...
-
Credentialed
2 weeks ago
NVA Plainfield, United States**VETERINARY TECHNICIAN** · **Job Summary** · In addition to the responsibilities outlined below, a Veterinary Assistant is an invaluable member of the hospital team who works directly with the Veterinary Technician and supporting medical staff to ensure productive and quality ve ...
-
Behavioral Health Associate
1 week ago
NYC Health Hospitals New York, United StatesElmhurst Hospital Center (EHC) is the major tertiary care provider in the borough of Queens. The hospital is comprised of 545 beds and is a Level I Trauma Center, an Emergency Heart Care Station and a 911 Receiving Hospital. It is the premiere health care organization for key are ...
-
Behavioral Health Associate
1 week ago
NYC Health Hospitals New York, United StatesElmhurst Hospital Center (EHC) is the major tertiary care provider in the borough of Queens. The hospital is comprised of 545 beds and is a Level I Trauma Center, an Emergency Heart Care Station and a 911 Receiving Hospital. It is the premiere health care organization for key are ...
Senior Brand Manager- Shave - New York, United States - Harry's Inc.
Description
About Harry's
Harry's Inc. started in 2013 with a specific goal: disrupt the shaving industry by creating an innovative, everyday product at a fair price. Since then, Harry's has expanded to Canada and Europe, developed relationships with retailers such as Target and Walmart, expanded our grooming brand into a personal care powerhouse, launched two new brands including Flamingo and Cat Person, and made our first brand acquisition with Lumē.
The key to our success? Our amazing people. From chemists, mechanical engineers, CX associates, to creative directors, sourcing managers, and logistics specialists, the Harry's team is composed of some of the most brilliant, diverse, and humble people you'll ever meet.
Our brands answer unmet consumer needs, but our company is a place of inclusion and innovation that attracts some of the brightest minds across industries, geographies, and backgrounds. Whether we have a team of 5 or 500, our core values and our startup mentality remain; we value continuous improvement and learning, teamwork and collaboration, creative problem solving, and open and direct dialogue and feedback.
The Harry's Inc working model is in-office Tuesday, Wednesday, and Thursday. Our beautiful 70,000 square foot SoHo office is decked out with bagels on Wednesdays and lunch on Thursdays, and fully stocked kitchens with snacks, coffee, and drinks everyday. Can't forget the free products and the opportunity to have some meetings without Zoom
About the Opportunity and Your Role
We are seeking a thoughtful and dynamic Senior Brand Manager with a passion for building brands, commercializing innovative products and developing and implementing groundbreaking strategies that drive omni-channel growth. The ideal candidate is proactive, collaborative and adept at solving complex problems through creative solutions. You should demonstrate a strong bias for action and have a proven track record of driving brand growth and equity, spearheading product commercialization and executing breakthrough go-to-market plans.
As the Senior Brand Manager for Harry's iconic Shave business, you will have an unparalleled opportunity to drive impact leading the single largest category within both the Harry's brand and Harry's Inc. As the owner of this top-priority category you will be responsible for:
This should describe you
Here's who you'll work with
About the team
The Harry's Brand team is dedicated to building a men's grooming brand that puts the customer at the core of everything we do: understanding the needs and motivations of our shoppers is critical to ensure what we're building resonates powerfully with our target.
We are a highly strategic function and think through the implications of marketing activity across channels and surfaces with our consumer and brand goals in mind. We interface and communicate with multiple areas of the business including Retail, Creative and Design, Growth Marketing, Category Analytics, Shopper Marketing, and many more.
At Harry's we're small but incredibly ambitious, and we've got big plans for the future. Cracking the men's grooming market is a big job, and we are looking for someone who is up for the challenge.
Benefits and perks
Harry's is committed to bringing together individuals from different backgrounds and perspectives. We strive to create an inclusive environment where everyone can thrive, feel a sense of belonging, and do great work together.
Harry's is an Equal Opportunity Employer, providing equal employment and advancement opportunities to all individuals. We recruit, hire and promote into all job levels the most qualified applicants without regard to race, color, creed, national origin, religion, sex (including pregnancy, childbirth and related medical conditions), parental status, age, disability, genetic information, citizenship status, veteran status, gender identity or expression, transgender status, sexual orientation, marital, family or partnership status, political affiliation or activities, military service, domestic violence victim status, arrest/conviction record, sexual or reproductive health decisions, caregiver status, credit history immigration status, unemployment status, traits historically associated with race, including but not limited to hair texture and protective hairstyles or any other status protected under applicable federal, state and local laws. Harry's commitment to providing equal employment opportunities extends to all aspects of employment, including job assignment, compensation, discipline and access to benefits and training.
We respect the laws enforced by the EEOC and are dedicated to going above and beyond in fostering diversity across our company.
We can't quantify all of the intangible things we think you'll love about working at Harry's, like the exciting challenges we tackle, the smart and humble team you'll get to work with, and our supportive and inclusive culture. That said, our salary ranges are based on paying competitively for our size and industry, and are one part of our total rewards package, which also includes a comprehensive set of benefits and our equity program. The base salary hiring range for this position is $118,000-$147,500, but the final compensation offer will ultimately be based on the candidate's location, skill level and experience.