Graphics and Marketing Coordinator - Modesto, United States - Yosemite Community College District

Yosemite Community College District

Verified Company

Modesto, United States

2 weeks ago

Posted by:

Mark Lane

beBee recruiter

Position Information

Job Title

Range 40 - $5,569 to $7,114 per month Classified Salary Schedule)

Worksite:
Modesto Junior College

- (May include some evenings & weekends)

Appointments are hired at the first step of the range. The second step is paid after the first year of satisfactory service with subsequent steps annually thereafter to a maximum sixth step.
Benefits
The District currently pays for a health options for the employee and dependents. Employees may elect to pay a premium for a higher health option. Vision care and dental insurance premiums for the employee and dependents is District paid. Income protection and life insurance premiums for the employee are also District paid. The estimated cost of District provided benefits (health, dental, vision, and life) is $24,408 annually.

Position Summary Information

DEFINITION

Coordinate Modesto Junior College's overall marketing strategies and tactics with the Director of Marketing and Public Relations. Develop, design, and produce a variety of technical artistic and graphic work in the development of marketing publicity materials that advance the brand, mission, and values of Modesto Junior College. Perform related activities including desktop publishing, graphic design, original artwork, logos, illustrations shortform video, and images for publication, advertisements, specialty items, webpages, social media platforms, and other complex production projects.

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DISTINGUISHING
CHARACTERISTICS

Positions in this class are generally allocated to a centralized marketing, public relations or may be allocated within a college executive office. Incumbents in this class are responsible for leading and coordinating the most advanced design projects, complex marketing campaigns and branding. Incumbents may also coordinate information across public domain, such as the College website and all social media, with substantial responsibility for complex publications. Duties require advanced technical knowledge of computer graphics and publications software, website design, and social media platforms.
SUPERVISION
RECEIVED
AND
EXERCISED
Receives direction from the Director of Marketing and Public Relations. Exercises functional oversight of graphic design staff. Incumbents in this class work under the direction of a manager or senior manager. Incumbents plan and/or determine specific procedures, staffing, or equipment required to meet assigned objectives and solve nonroutine problems, referring only unusual matters to a supervisor
Minimum Qualifications

MINIMUM
QUALIFICATIONS

To perform this job successful, an individual must be able to perform each essential duty satisfactorily. The knowledge and ability requirements are representative of essential duties. Reasonable accommodation may be made to enable individuals with disabilities to perform the essential functions of the position._

Knowledge of:

Indepth knowledge and understanding of social media platforms such as Facebook, Twitter, Instagram, Tiktok, LinkedIn, YouTube, Vimeo, Pinterest, Tumblr, etc.
English usage, grammar, punctuation, and arithmetical calculations.
Safe working methods and procedures.
Principles and practices of customer service.
Principles and practices of marketing and communications, print production and digital workflow.
Project management methods and techniques
Complex methods and techniques of graphic arts design and production.
Typography, photography and visual layout techniques to create professional marketing materials.
Graphic design theory, research methods, website design standards, and production techniques
Macintosh and PC Windows platforms, and peripheral hardware including cameras, scanners, and publishing software programs in the performance of graphic design
Methods and techniques of webpage design and layout
Digital marketing best practices, including social media and content writing.
Basic copyright laws related to the publication of written materials

Ability to:

Interpret user requirements into appropriate graphic materials.
Originate and create artistic designs for marketing and outreach materials.
Use computers and related software to design and produce artwork for digital workflow.
Arrange, layout and make effective use of visual materials.
Develop interest in community college issues and policy, and an understanding of how those issues can be addressed through effective marketing.
Demonstrate sensitivity to and understanding of the diverse academic, socioeconomic, cultural, disability, gender identity, sexual orientation, linguistic, and ethnic backgrounds, and disabilities of co