Conversion Optimization Manager for Web Analytics - Pryor Creek, United States - ZephyrTech

ZephyrTech

Verified Company

Pryor Creek, United States

3 weeks ago

Posted by:

Dexter Hayes

beBee Recruiter

You will independently manage your optimization projects, monitor relevant KPIs, and create reports
You will plan, design, and implement A/B tests, evaluate them (e.g. with Adobe Target and Analytics), and present the results for hypothesis validation
You will derive recommendations for action and create optimization concepts
You will develop hypotheses to identify further optimization ideas based on ongoing analysis of website data, user research, and customer feedback
You will share insights and learnings with the UX and CRO team and advise stakeholders on optimization projects

You have relevant practical experience in conversion optimization, A/B testing, and web analytics
You think analytically and are proficient in using Adobe and Google analytics and testing tools
You have experience in creating test strategies, hypotheses, and implementing test plans
You have empathy for users to qualitatively evaluate the user experience and experience with common user research tools and methods (e.g. Mouseflow, heatmaps, usability tests)
You have experience in user experience design, a sense for the psychological aspects of conversion optimization, and basic knowledge of HTML/CSS/JavaScript
You have strong communication and presentation skills, fluent English, and very good German skills