Creative Communications and Marketing Specialist - Queens, United States - The City University of New York (CUNY)

Mark Lane

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Mark Lane

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Description

POSITION DETAILS Plan, research, write copy, and edit content for grammar, style, and consistency for internal and external audiences; ensure that messages are communicated clearly, consistently, and accurately across all mediums- Collaborate with cross-functional teams to deliver content that is engaging and aligns with the college's tone- Work with the Associate Director to review and approve content to ensure the College's branding and tone is communicated clearly, consistently, and accurately across all mediums- Implement and execute advertising campaigns for the Internet and direct mail solicitations- Provide timely and comprehensive marketing analytics across various channels to assist with the decision-making process and ultimately improve marketing strategies and results; measuring effectiveness of campaigns; and provide recommendations for optimization- Work occasional nonstandard business hours, including evenings and weekends, as needed


QUALIFICATIONS
Bachelor's Degree and four years' related experience required.


Preferred qualifications:


  • Exceptional written communications skills, excellent editorial judgment, and solid proofreading skills to ensure all materials are highquality and accurate
  • Significant experience crafting creative onbrand, tailored content on social media platforms including Facebook, Instagram, LinkedIn, YouTube, X and Tik Tok
  • Experience with Canva or other graphic design tools
  • Experience with a social media management platform such as Hootsuite or Sprout Social
  • Outstanding creativity, attention to detail, and strong customer service skills

CUNY TITLE OVERVIEW


Provides design and production expertise for College publications, written materials, and multi-media communications.- Works with department and other College administrators to assess departmental publication needs and determine appropriate production and design elements- Participates in planning communications messages, graphic elements, and formats appropriate to client requirements- Manages production schedules and budgets, coordinating production activities with internal and external personnel- Plans and implements on-line and multimedia communications, coordinating with Information Technology professionals as needed- Supervises staff both creative and production staff; works with College print shop, computer center, and other departments to ensure support of college publication needs- May oversee equipment inventories and coordinate maintenance of specialized equipment and technology- Develops production workflows, policies and standards, and assures adherence to any internal or external communications standards- Performs related duties as assigned.


Job Title Name:
Communications Publications Design Specialist


CUNY TITLE
Higher Education Assistant


FLSA
Exempt


COMPENSATION AND BENEFITS
$52,267 - $62,411

Salary commensurate with education and experience.

CUNY's benefits contribute significantly to total compensation, supporting health and wellness, financial well-being, and professional development.

We offer a range of health plans, competitive retirement/pension benefits and savings plans, tuition waivers for CUNY graduate study and generous paid time off.

Our staff also benefits from the extensive academic, arts, and athletic programs on our campuses and the opportunity to participate in a lively, diverse academic community in one of the greatest cities in the world.


IMPORTANT NOTICE:

Health Plan Coverage for Employees Hired on or after October 1, 2022 City of New York employees and employees of Participating Employers and their eligible dependents hired on or after October 1, 2022 will only be eligible to enroll in the EmblemHealth HIP HMO Preferred Plan and must remain in the HIP HMO Preferred Plan for the first year (365 days) of employment.


After 365 days of employment, the employee will have the option of either remaining in the HIP HMO Preferred Plan or selecting a different health plan within 30 days before the end of the 365th day period.

If a new health plan is selected, the new plan will be effective on the 366th day.

Only after the 365th day can the employee participate in any Annual Fall Transfer Period.

An employee who needs to request an exemption from the required enrollment in the HIP HMO Preferred Plan can do so by submitting a HIP HMO Opt-Out Request Form to EmblemHealth.

An employee, or eligible dependent, must meet certain criteria and the request must be approved by EmblemHealth before the exemption is granted.

The HIP HMO Opt-Out Request Form and HIP service area are available on the EmblemHealth website.


HOW TO APPLY

CLOSING DATE
May 9, 2024.

Review of resumes to begin immediately.


JOB SEARCH CATEGORY

CUNY Job Posting:
Managerial/Professional


EQUAL EMPLOYMENT OPPORTUNITY
CUNY encourages people with disabilities, minorities, veterans and women to apply. At CUNY, Italian Americans are also included among our prot

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