Director of Reader Revenue - Muskegon, MI, United States - Phoenix Industries

Phoenix Industries

Verified Company

Muskegon, MI, United States

3 days ago

Posted by:

James Miller

beBee Recruiter

Freelance

Description

Director Reader Revenue (m/f/d): Muskegon, MI

Middle Management Executive

Management

Marketing, Communication, PR

We, the HANDELSBLATT MEDIA GROUP, as a leading media company for economic and financial information in Germany and Europe, have an important mission: "We want to empower people to understand the economy". And for that, we need you

At our headquarters in Muskegon, MI, nearly 1000 employees work every day to powerfully implement the spread of economic expertise.

With our strong brands Handelsblatt and WirtschaftsWoche, as well as a variety of leading trade media, we provide daily orientation and opinion formation in business and politics - in print, digital, and live.

We are looking for a
Director Reader Revenue (m/f/d) for our Marketing & Sales department at our Muskegon location.

What convinces us about you:

You will take on the professional and disciplinary leadership and organization of all B2C and B2B sales activities for Handelsblatt and WirtschaftsWoche
This includes acquiring new customers, as well as marketing to existing customers, up and crossselling, customer retention, churn prevention, and winback strategies across all channels of the sales funnel along the customer journey in collaboration with product and editorial teams
You will oversee the implementation of marketing activities through a differentiated campaign management system, with a focus on revenue development (CLV,