Content Marketing Lead - Whitehouse, OH, United States - Neptune Enterprises

James Miller

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James Miller

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Freelance
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Whitehouse, OH Job Description:
At our company, we are dedicated to solving the problem of empty containers in global trade.

With the invention of standardized containers in the 1950s, transporting goods across the world became more affordable and paved the way for globalization and wealth.

However, many surrounding processes have not been standardized or innovated, leading to frustratingly complex, manual, and error-prone logistics.


Our goal is to use technology to simplify the logistics of global trade and make the processes around containers as simple as the containers themselves.

We achieve this by providing a neutral infrastructure that connects all logistics companies, removing friction and creating economic opportunities.

We are currently seeking a Content Marketing Lead (f/m/d) to join our team.

Your mission will be to build xChange into a leading content brand for global container logistics, comparable to Bloomberg Businessweek for finance.

We have the opportunity to become the most trusted, personable, and helpful source of information on container logistics. While this is a long-term vision, everything we do today should be a step towards achieving this goal. As part of the marketing leadership team, you will be responsible for content marketing at xChange.

This includes defining and executing our content marketing strategy to reach our business goals, leading a team of 10+ content marketing managers and writers, and owning the content brand for our industry.


Your responsibilities in a nutshell:

  • Define and execute our content marketing strategy to reach our business goals across different funnel stages, products, and

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