John White, MBA

5 months ago · 1 min. reading time · visibility ~10 ·

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Why You Should Build a Personal Brand (Even if you've been fired from your job)

Why You Should Build a Personal Brand (Even if you've been fired from your job)Education
Regis University - MBA - 2015
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Areas of Expertise

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International Keynote Speaker

« London + Denver « Los Angeles + Bahrain

Celebrity Interviews

Mark Cuban - Owner Dallas Mavericks,
9 Billionaire Entrepreneur, Co-Star of

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Marcus Lemonis - C

 

   

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Columns

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Awards & Accolades

Q Buzzsumo Content Marketer
RQ Richtopia - To Most Influential
Q Forbes - ‘Branding
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Six years ago, I had no online presence, no personal brand, and no job. In fact, I got fired from my job. I was depressed and had thoughts of folding my professional career and accepting some position I would likely end up resenting just to get a check to cover the bills.

Instead of going that route, I got tired of playing small and letting others dictate my future. So I started a business, finished an MBA, and went all-in on personal branding.

But just the other day, I had a prospect ask me on a call, "why shouldn't I just hire an intern to do this?" I was shocked! I realized I was being way too humble about who I am today and the value I bring to the table. I spent so much time and effort building my personal brand, but I wasn't properly communicating it to my sales prospects. What good is a personal brand if you're not effectively using it to close deals?

So my solution was to build this one-pager. From now on, I will be sending it out to every prospect I meet with prior to our call. I will also use it to get more speaking gigs and gain more attention from the media. 

If you'd like one of these to help showcase your talent, my team can build you one. And if you would like help building your personal brand we can absolutely help you do it, while you focus on what drives your company's revenue.

group_work in beBee Writers

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Comments
Jerry Fletcher

Jerry Fletcher

5 months ago #4

John, A personal brand is a very powerful thing. Your one-sheet is a powerful snapshot as far as it goes. I just wish it concisely answered the question "What do you do"

Junie Rutkevich

Junie Rutkevich

5 months ago #3

#2
true, not to mention I can't publish my poems here too. It says I'm not reputable enough. They don't provide guides on how to be reputable. Sad.

John White, MBA

John White, MBA

5 months ago #2

#1
Hi Pascal Derrien. I'm still pulling for beBee to succeed. However, I hardly recognize anyone here. There doesn't seem to be much going on. Hopefully if/when the next platform launches it will pick up again.

Pascal Derrien

Pascal Derrien

5 months ago #1

Good to see you back posting here John I would see personal branding done right is very efficient overdone its terrible and underdone obviously is invisible.... question of balance I suppose

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