John White, MBA

2 years ago · 1 min. reading time · ~100 ·

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Why You Should Build a Personal Brand (Even if you've been fired from your job)

Why You Should Build a Personal Brand (Even if you've been fired from your job)

Education
Regis University - MBA - 2015
Emg in Market

    

Areas of Expertise

v Analytics

 

blic Rela
+ Social Med
+ Branding

+ Product Marketing

   

 

2 Social Sellin

   

fluencer Marketing

Social Media

260k © 51k
vy Followers m Followers.

4k 5 17k
f Likes ©

Followers

@ 5-10 Million Monthly Impressions &

My Social Media Followers Growth

 

Featured In »

 

 

Inc. Entrepreneur Forbes

Influencer, and

of article readers

   
  

 

ng innovative a

  

ness strategies 10 ac

 

ning and sales targets
International Keynote Speaker

« London + Denver « Los Angeles + Bahrain

Celebrity Interviews

Mark Cuban - Owner Dallas Mavericks,
9 Billionaire Entrepreneur, Co-Star of

ABC's Sharktank

§ Dez Bryant - NFL Star V

 

 

de Receiver.
Entrepreneur

Marcus Lemonis - C

 

   

d, Senial Entrepreneur, Star
BC's The Profit

 

Key Clients

un & Bra

 

Columns

+ Inc. Magazine + HuffP

 

Awards & Accolades

Q Buzzsumo Content Marketer
RQ Richtopia - To Most Influential
Q Forbes - ‘Branding
Q Brand24 - Top 50 D

 
   

ert

Six years ago, I had no online presence, no personal brand, and no job. In fact, I got fired from my job. I was depressed and had thoughts of folding my professional career and accepting some position I would likely end up resenting just to get a check to cover the bills.

Instead of going that route, I got tired of playing small and letting others dictate my future. So I started a business, finished an MBA, and went all-in on personal branding.

But just the other day, I had a prospect ask me on a call, "why shouldn't I just hire an intern to do this?" I was shocked! I realized I was being way too humble about who I am today and the value I bring to the table. I spent so much time and effort building my personal brand, but I wasn't properly communicating it to my sales prospects. What good is a personal brand if you're not effectively using it to close deals?

So my solution was to build this one-pager. From now on, I will be sending it out to every prospect I meet with prior to our call. I will also use it to get more speaking gigs and gain more attention from the media. 

If you'd like one of these to help showcase your talent, my team can build you one. And if you would like help building your personal brand we can absolutely help you do it, while you focus on what drives your company's revenue.

Comments

Jerry Fletcher

2 years ago #4

John, A personal brand is a very powerful thing. Your one-sheet is a powerful snapshot as far as it goes. I just wish it concisely answered the question "What do you do"

Junie Rutkevich

2 years ago #3

#2
true, not to mention I can't publish my poems here too. It says I'm not reputable enough. They don't provide guides on how to be reputable. Sad.

John White, MBA

2 years ago #2

#1
Hi Pascal Derrien. I'm still pulling for beBee to succeed. However, I hardly recognize anyone here. There doesn't seem to be much going on. Hopefully if/when the next platform launches it will pick up again.

Pascal Derrien

2 years ago #1

Good to see you back posting here John I would see personal branding done right is very efficient overdone its terrible and underdone obviously is invisible.... question of balance I suppose

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