Neal Palmquist

5 months ago · 2 min. reading time · ~10 ·

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The Challenge for Vegas Pay When Marketing to Men and to Women

The Challenge for Vegas Pay When Marketing to Men and to Women

I purchased VegasPay.com very early in front of all brands adding the suffix “Pay” to their names. I took the domains faster than any corporate structure would get such a purchase approved. My basic familiarity with business made me think that I should not use Vegas Pay to wander into any market niche that would be in competition against a future trademark. I should be clearly avoiding to create a product where my product is a direct copy of their product. My basic familiarity with financial services made me think to that I should not use Vegas Pay to handle laundered money. And if Vegas Pay was to be used as a transfer of money, then Vegas Pay will need infrastructure to protect the end users from fraud.

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Vegas Pay avoided all these concerns by developing a poker chip with a cryptocurrency private key encapsulated in the center of the poker chip. The ERC-20 token “VEGAS” is perfectly worthless and loaded onto those poker chips. An analog payment system that is not money laundering, avoids potential trademark infringements, and is outside the arena of fraud was created for the brand, “Vegas Pay.”

It is understood that any corporation that wants to purchase www.vegaspay.com will likely discard the entire business and recreate Vegas Pay to fit into the image of a corporate structure. I came to see that a Vegas Pay corporation will want to attract the largest common denominator female audience, as pursuit of that market is the profitable and the most sought market in America. Few American men need as much convincing to go to Las Vegas as American women need their attention drawn to do so. Ultimately, the poker chip analog payment system would be absolutely ignored by women. And it will serve no additional draw for additional spending from men in Las Vegas. Vegas Pay needs a marketing that no so unbalanced and dividing the market based on sex.

While Vegas Pay was falling too far into only marketing to males, Resorts World Las Vegas has it's own cringeworthy marketing. I do not believe this advertisement was created by Artificial Intelligence. The room is lit with pink candles. Somehow this is causing the model to need sunglasses indoors. And the reflection in the sunglasses appear to show a photographer. This marketing is perfectly repulsive to American men. It doesn't look like a Las Vegas vacation. It looks like a living hell.

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Vegas Pay brand  is now being developed by multiple entities for their own purposes. And the cumulative sum of their efforts to establish Vegas Pay is carrying my domain's value without any effort required on my part. My analog payment system for perfectly worthless cryptos will not exceed the efforts of everybody else competing against each other, establishing the Vegas Pay brand.

Vegas Pay is re-positioning to reach both the male and the female American market.

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