1 - 20 of 887 Results branding

  • Jerry Fletcher

    Brand is Defiance

    It is the 4th of July here in the United States a celebration of one of the greatest acts of defiance ever to take place on this planet. 路 ...

    3 years ago 2 min. reading time 2 comments 0 relevants

  • Franci 馃悵Eugenia Hoffman, beBee Brand Ambassador

    You=Brand

    My buzz is inspired by a poem written by debasish majumder 路 Life can be grand 路 Once you define your brand 路 But, are you sure it鈥檚 you ...

    4 years ago 1 min. reading time 17 comments 0 relevants

  • Jerry Fletcher

    Brand in the Clutter

    I can鈥檛 resist an infographic chock full of information that can impact my business. 路 The March 4 issue of Adweek included one based on re ...

    2 years ago 2 min. reading time 10 comments 0 relevants

  • Jerry Fletcher

    The Percentages of Brand

    "None of that fluffy stuff has worked, said Mike. "All the Brand stuff on and off-line has not generated one sales lead I can identify for t ...

    3 years ago 3 min. reading time 11 comments 0 relevants

  • Edwin Dearborn

    What Is "Brand Identity"?

    The core elements of what we traditionally have referred to as a 鈥渂rand鈥 are contained within its visible 鈥渂rand identity.鈥 The components o ...

    1 year ago 1 min. reading time 1 comment 0 relevants

  • Stuart Frost Laguna Niguel

    Focusing on Brand Reputation

    A good brand reputation is more important than marketing and advertising. Clients believe in experience and reviews more than any other mark ...

    10 months ago 1 min. reading time 0 comments 0 relevants

  • Jerry Fletcher

    Trust is at the Heart of Brand

    Once, everything was sold direct. Makers sold to buyers. Buyers knew the makers. They knew who made good stuff and who made shoddy. 路 No lo ...

    2 years ago 2 min. reading time 11 comments 0 relevants

  • Jerry Fletcher

    Brand is the Outcome of Trust

    What you know is important. Who you know makes a difference. But the single most important thing in building a business, a career or a lif ...

    4 years ago 1 min. reading time 4 comments 0 relevants

  • Joel Anderson

    Branding Band Wagons

    Who is your customer? 路 What is your product? 路 How do you deliver it? 路 How do they want it delivered? 路 Are you relevant? 路 Branding. ...

    4 years ago 2 min. reading time 14 comments 0 relevants

  • Edwin Dearborn

    Authenticity Based Branding

    Welcome to Authenticity Based Branding. 路 For brands 鈥 just as for celebrities, politicians and anyone else in the media spotlight 鈥 scandal ...

    2 years ago 2 min. reading time 0 comments 0 relevants

  • Jerry Fletcher

    Brand Ain鈥檛 Real

    It鈥檚 tattered now. I found it wandering about my bookshelf looking for inspiration. 路 Chapter 15 begins: 鈥淢onday, November second, was a da ...

    4 years ago 2 min. reading time 0 comments 0 relevants

  • Jerry Fletcher

    Your Brand is Trump

    Charlie asked me to write a letter. 路 He purchased a list of high wealth individuals in the suburbs near his office. He has about 50+ year ...

    3 years ago 2 min. reading time 0 comments 0 relevants

  • Jerry Fletcher

    The Problem with Personal Brand

    The Personal Brand Page of BrandBrainTrust.com (one of my websites) opens with these words: 路 鈥淚n today's world you will need to 鈥榬einvent ...

    3 years ago 3 min. reading time 46 comments 0 relevants

  • Jerry Fletcher

    Multi-Business Brand

    I was casting about this morning for a subject to write on this week in my continuing exploration of the positives of brand. 路 I tripped ov ...

    2 years ago 2 min. reading time 1 comment 0 relevants

  • Jerry Fletcher

    A Quantum View of Brand

    Brand is not static. 路 It evolves. It changes, morphing, at times, beyond all our hopes, bending in a direction we had not anticipated. You ...

    2 years ago 3 min. reading time 13 comments 0 relevants

  • Jerry Fletcher

    Brand is Built on a Gyroscope

    I finished the on-line training for 30-Second Marketing TM and posted it on Ingomu. It is just one element of the four in Secrets of a Netwo ...

    2 years ago 2 min. reading time 12 comments 0 relevants

  • Jerry Fletcher

    Fate and Your Brand

    There are turning points 路 Seldom if ever do we know just where or how we change the course of our lives. For one it is the choice of conti ...

    2 years ago 2 min. reading time 0 comments 0 relevants

  • Jerry Fletcher

    Positioning versus Branding

    鈥淪o I did a search and all these ads for hotshot designers came up, I said. They equate a logotype with a brand. Has the world gone mad?鈥 路 ...

    4 years ago 2 min. reading time 4 comments 0 relevants

  • Jerry Fletcher

    The Dark Side of Brand

    Personal Brand is tricky. 路 I found out the hard way. 路 I鈥檒l never forget the 鈥淐ount.鈥 路 He was in my office when I answered the phone, ...

    4 years ago 2 min. reading time 5 comments 0 relevants

  • Jerry Fletcher

    Brand in a Fortune Cookie

    This is the beginning of my keynote titled 鈥淭he Shortcut to Brand.鈥 路 I remember, just like it was yesterday. 路 I鈥檇 done a keynote for on ...

    2 years ago 4 min. reading time 6 comments 0 relevants

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