Tineke Rensen

1 year ago · 2 min. reading time · ~10 ·

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How Female Entrepreneurs Can Plan For Their Business Long-Term

How Female Entrepreneurs Can Plan For Their Business Long-Term




Business management and proper planning is the key to success as a female entrepreneur. However, some female entrepreneurs don’t choose to take action and prefer to be reactive. They just wait for things to happen on their own. They are unmindful of the fact that if they do not set targets, they can’t change the course or direction of their business.

According to an article by the Harvard Business School, the root cause of every business disaster is mistakenly pursuing short-term goals ahead of long-term ones. This is why female entrepreneurs need a plan or a direction to go to for the foreseeable future, instead of just focusing on short-lived strategies. Long-term plans will help you achieve your goals and targets by showing the path on what to do and how to do them.



Know The Steps To Achieve Your Targets

Business planning starts with setting targets. After you are done with that, you must also look into how you can achieve them. Knowing the first step is the most important part. From there, you will be able to figure out what you will need to do next. If you’re uncertain about your initial steps, you can ask yourself the following questions:

  • How much money do you need monthly?
  • And How many clients do you need to close to meet that amount of money?
  • How many leads do you need to have to be able to close that many clients?
  • What marketing actions do you need to take to get this amount of leads?

These are just a few things that you can plan. When you’ve answered these questions, your targets will be clearer and you can draw up your plans from there. If you need more help with this, you can always consult a business coach for women for valuable advice.




Always Evaluate And Adjust

When you are coming up with a business plan, don’t keep things too rigid. When a business plan is too tight, it leaves no space for new insights or actions. Let’s face it, life is unpredictable. Things don’t always go as planned, and there are circumstances that are beyond your control. When this happens and you don’t reach your target, it doesn’t mean that you failed and there’s nothing more you can do.

As a business coach for female entrepreneurs, I can assure you that this is not the case. At the very least, you can learn from these setbacks. Evaluate and figure out what isn’t working for you, and then adjust your plans accordingly. Keeping your options open will not only keep you going, it will also make room for more opportunities that will help grow your business.


A Long-Term Plan Requires Commitment

Many female entrepreneurs are too occupied with day-to-day tasks, routines, or short-term goals to even think about planning for their business in the long term. But if you don’t know where you see your business in one, two, or five years from now, how can you properly manage your business? How will you know what steps to take if you have no direction to take your business to in the future?

 This is why it’s important to take the time to visualize your ultimate goal or end result. Otherwise, you will just keep making plans that are all over the place and with no contribution to the overall growth of your business. Making long-term plans may seem difficult, but these will steer your business towards the direction you want to take your business to.

If you don’t reach your goals right away, do not be discouraged. Commitment is key to ensuring progress and growth, and staying focused on your targets despite hurdles will keep you on track to achieve them. Keep learning, keep adapting, and keep going at it. As in any goal, may it be personal or for business, dedication can be the difference between short-term accomplishments and long-term success. If you want to learn more about scaling your business, you can check out this article.



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