Shashank Shalabh

3 years ago · 1 min. reading time · visibility 0 ·

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How Artificial Intelligence (AI) Affects Digital Marketing: Rise of the Machines!

How Artificial Intelligence (AI) Affects Digital Marketing: Rise of the Machines!

What if I tell you that marriages between human beings and robots will be made legal by 2050?

Bizarre, isn't it?

Not so fast!

According to AI researcher David Levy (the University of Maastricht in the Netherlands), this is quite a possibility.

What could be the theory behind this weird hypothesis?

Well, it turns out that we fall in love with someone because of similarities in personality, knowledge, and reciprocity.

And as crazy as it may sound, AI can help program those traits.

That is sad news for old-school folks like me who still prefer their women in flesh and bones.

We talk about millennials quite often. 

Interestingly, 27% of millennials say they are open to dating a robot.

I recently read that robots will take over 21 percent of the jobs in Japan, 30 percent of jobs in the United Kingdom, 35 percent of jobs in Germany, and 38 percent of jobs in the United States by the year 2030.

I would not worry about this much now since we are still far from that day. However, we cannot even dismiss that given the advancements in AI and machine learning.

The applications and implications of Artificial intelligence are huge.

How will automation and AI affect digital marketing?

Here are some of the useful applications of AI in Digital Marketing:

.......Continue Reading

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Shashank Shalabh

Shashank Shalabh

3 years ago #2

Thanks Jerry! I agree with you. Machines are not going to replace humans in near future. They will, albeit, aid the human mind to make decisions faster and in a more productive fashion.

Jerry Fletcher

Jerry Fletcher

3 years ago #1

Shashank, Extremely interesting article. (Yes, I clicked through to the Omnidigit blog.) My curiosity is whetted by some of the digital marketing tools you reviewed but more importantly by the possibility that they will be available to small business on what appears to be a shorter time frame than I had imagined. The digital world has in many ways leveled the playing surface between entrepreneurs and the Fortune 500. Still, Marketing people that can understand how to link the on and off-line worlds and find their way into the minds of customers will be of considerable value.

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