Head of Marketing - Florida, United States - Interop Labs

Description

As Community and Marketing Leader you will be responsible for positioning Axelar as the go-to network for cross-chain communication. You will lead a team that drives the promotion and amplification of the Interop Labs and Axelar Network brands through news media, social, community engagement, events, partnerships, and other channels. You will also represent Interop Labs to the media and Web3 community and need excellent presentation skills.

What you will be doing

• Work directly with founders and internal teams on developing key marketing initiatives.
• Lead multi-channel marketing campaign planning (Social, Content, Community, Media, etc.).
• Directly manage internal marketing and content teams.
• Create and deliver upon measurable marketing metrics.
• Deliver post-campaign reporting and optimization strategies.
• Work with the business development team and external partners to ensure the product is being effectively communicated to customers and the community through marketing efforts.
• Represent Interop Labs at global blockchain events.

What you will need

• A track record of high-impact success in blockchain projects.
• Passion and knowledge about Web3.
• Understanding of marketing and partnerships for open-source platforms.
• Strong communication skills with a keen sense for asynchronous communication.
• Be articulate and well-accustomed to communicating directly with clients and partners.
• Effective collaboration with a global cross-functional team.
• Familiarity working across diverse marketing media.
• Excellent oral and written communication abilities.
• Discipline and persuasion in news media interviews and pitches.
• Strong skills as a public speaker and presenter.

Desired

• Personally active on social channels.
• Global marketing experience.
• Intuition for a balance of brand-building and performance-driven tactics.

What's in it for you

• Autonomous, distributed environment with the opportunity to work collaboratively in a diverse team across the world.
• Flexible work environment, work anytime from anywhere
• The scope to contribute to high impact work and really make a difference in a decentralized protocol.
• The chance to challenge yourself whilst learning heaps of stuff in the process.
• Unlimited time off throughout the year to rest and recharge.
• Competitive compensation with stock options, experiencing growth from the initial phase.
• Build the foundations of blockchain protocols that will have a place in the history books.