Marketing Specialist II - Bentonville, United States - Experis

Description

Marketing Specialist II
Location: Bentonville, AR ( Possibly Houston Main Spring Campus)
Desired Start Date: ASAP
Assignment Duration: 6 months
PART TIME POSITION: 20/hrs a week
Pay Rate: 45-50/hr

10% domestic travel required

Job Requirements

• As a research practitioner on our corporate communications and marketing team, you will play a pivotal role in understanding key stakeholder attitudes, behaviors, and opinions to inform marketing direction and decision making.
• Position requires the ability to distill and deliver insights that help drive both communications strategy and execution, track our corporate brand health, and help shape our broader advocacy plans.
• Core responsibilities of the role include planning, designing, and executing market research that meets the needs and objectives defined by our business partners.
• Manages multiple small - to - medium cross functional research and analytics projects that support a business area.
• Proactively consults with Sr. leadership/business partners to understand goals/objectives, understands, and identifies key business issues, and formulates solutions and ideas to address current and future business opportunities.
• Reviews proposed research hypotheses with a view towards investigating business issues.
• Reviews and advises on most efficient and appropriate research methodology.
• Defines tactical methods and procedures to identify, collect, and collate complex and large data sets from research and/or customer surveys.
• Manages the development and application of research methodologies and analytics to address emerging and unanticipated business challenges and support data-driven decision making. Supports team members with the development of research and analytic approaches.

• Bachelors degree in communications, marketing, public affairs, or related fields.
• 5+ years of professional experience in marketing research, data analytics, consulting, or related field.
• Experience working in a B2B business applications.
• Demonstrated interest in public policy, advocacy, and brand building.