- Lead all fan-facing, revenue-generating marketing efforts across paid media, digital platforms, and owned communication channels to develop and execute integrated consumer marketing strategies that drive ticket sales, attendance, fan acquisition, engagement, and retention.
- Oversee paid advertising, the USF Athletics website, email marketing, and the mobile app, directly managing and developing two managers responsible for these functional areas.
- Shape the fan journey and ensure cohesive, measurable, and high-performing marketing efforts across all touchpoints.
- Core competencies for this role include strategic thinking, strong business acumen, and a data‑driven, results‑oriented mindset.
- The ideal candidate brings exceptional leadership and people‑management skills, along with strong communication and presentation abilities, and the ability to thrive in a fast‑paced, deadline‑driven environment.
- The position operates within a high‑energy, collaborative athletics setting and requires evening and weekend work to support athletic events and key campaigns.
- Success in this role requires a strong commitment to the mission, values, and brand of USF Athletics.
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USF Athletics is seeking a strategic and data-driven Director Consumer Marketing to lead all fan-facing revenue-generating marketing efforts across paid media digital platforms and owned communication channels. · ...
Tampa1 week ago
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We are seeking a strategic and data-driven Director Consumer Marketing to lead all fan-facing revenue-generating marketing efforts across paid media digital platforms owned communication channels. · The ideal candidate brings exceptional leadership people-management skills along ...
Tampa1 week ago
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USF Athletics seeks a strategic Director Consumer Marketing to lead fan-facing revenue-generating marketing efforts across paid media digital platforms owned communication channels developing integrated consumer strategies driving ticket sales attendance fan acquisition engagemen ...
Tampa, FL1 week ago
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USF Athletics seeks a strategic Director to lead fan-facing marketing efforts across paid media and digital platforms. The role oversees advertising and manages two managers responsible for functional areas. · The University of South Florida offers competitive benefits including ...
Tampa Full time1 week ago
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USF Athletics is seeking a strategic and data-driven Director, Consumer Marketing to lead all fan-facing revenue-generating marketing efforts across paid media digital platforms and owned communication channels. · ...
Tampa1 week ago
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USF Athletics is seeking a strategic and data-driven Director, Consumer Marketing to lead all fan-facing, revenue-generating marketing efforts across paid media, digital platforms, and owned communication channels. · ...
Tampa, FL, United States1 week ago
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USF Athletics is seeking a Director, Consumer Marketing to lead all fan-facing revenue-generating marketing efforts across paid media digital platforms and owned communication channels. · ...
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Director, Athletics Consumer Marketing - Tampa - usf
Description
Overview
USF Athletics is seeking a strategic and data-driven Director, Consumer Marketing to lead all fan-facing, revenue-generating marketing efforts across paid media, digital platforms, and owned communication channels. This role is responsible for developing and executing integrated consumer marketing strategies that drive ticket sales, attendance, fan acquisition, engagement, and retention.
Responsibilities
Qualifications / Core competencies
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Director, Athletics Consumer Marketing
Only for registered members Tampa
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Director, Athletics Consumer Marketing
Only for registered members Tampa
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Director, Athletics Consumer Marketing
Only for registered members Tampa, FL
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Director, Athletics Consumer Marketing
Full time Only for registered members Tampa
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Director, Athletics Consumer Marketing
Only for registered members Tampa
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Director, Athletics Consumer Marketing
Only for registered members Tampa, FL, United States
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Director, Athletics Consumer Marketing
Only for registered members Tampa, FL
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journey owner
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Marketing Assistant
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