Director of Spears Marketing - Dallas - SMU

    SMU
    SMU Dallas

    8 hours ago

    :
    Description

    About the Director of Spears Marketing Role:

    This is an on-campus, in-person position that plays a pivotal role for the full strategic marketing needs of the Spears Institute.

    The Director will be responsible for developing and executing a comprehensive marketing strategy to advance the Spears brand across various channels including social media, website, video, podcast, print, merchandising and email communications.

    Key responsibilities include:

    • Developing an integrated marketing calendar aligned with SMU Cox and university priorities
    • Fostering collaboration with internal stakeholders to align brand strategy and marketing initiatives
    • Crafting high-quality content and campaign materials while ensuring timely delivery

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