- You will lead the GTM strategy from planning through execution while working closely with product teams.
lead innovation strategist - Juneau - beBeeEnterpriseMarketing
Job title: Product Marketing Manager
Description
Product Marketing Lead Specialist
Pearson empowers businesses and organizations with world-class learning, assessment, and workforce development solutions.
We help organizations plan, assess, and grow their talent through AI-driven insights, innovative assessments, and industry-recognized certifications. Our goal is simple: we want people to thrive in work and life.
Role Overview
This high-impact role sits at the center of Pearson's next chapter of innovation. As a Product Marketing Manager you will shape our go-to-market approach for a new generation of products and services.
Fundamental Responsibilities:
'Serve as subject matter expert for products within your solution category developing sharp positioning & audience-specific messaging that differentiates us.Partner w global marketing managers integrating ur prdcts into bdr mktg programs driving demnd engagement pipeline.
Achievements expected:', '• Develop scalable marketing strategies aligned to business objectives
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