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Sr Director, Global Product Marketing - South Jordan - bioMerieux
Description
The Senior Director, Global Product Marketing – Molecular Panels leads the development and execution of the global strategy for molecular panels, ensuring bioMérieux's portfolio delivers high-quality, innovative, and customer-centric solutions.
This role translates market and customer insights into actionable product strategies, guiding R&D and cross-functional partners to align innovation with business growth.
As a key member of the Molecular Franchise leadership team, the Senior Director ensures strategic coherence across the portfolio and plays a pivotal role in shaping the future direction of the franchise.
This position drives impact by bridging science, market understanding, and commercial success to advance the company's mission in molecular diagnostics.
Define the global marketing strategy for molecular panels, ensuring alignment with the company's innovation and growth objectives.# Lead portfolio planning and prioritization, identifying high-potential opportunities based on market trends, customer insights, and competitive dynamics
# Translate customer and clinical needs into product requirements, collaborating with R&D to shape development priorities and ensure market relevance.
# Ensure product quality and differentiation by integrating performance, usability, and workflow excellence into product definitions.
# Collaborate closely with PMO and R&D (and other stakeholders) to ensure project timelines, resources, and development milestones align with business goals.
# Partner with Medical Affairs and Market Access to incorporate clinical validation and health economics considerations early in product development.
# Lead voice-of-customer (VOC) and market research programs to maintain a deep understanding of evolving customer needs and adoption barriers.
# Develop business models and value propositions that demonstrate clear clinical and economic value to customers and stakeholders.
# Support strategic planning and long-range forecasting, providing market assumptions and input to the Franchise Strategic Plan (StratPlan).
# Collaborate with regional and downstream marketing teams to ensure a seamless transition from development to commercialization.
# Monitor market performance and competitive activity to adjust strategies and maintain portfolio leadership
# Lead and develop a high-performing global team, fostering a culture of innovation, accountability, quality, and customer centricity.
# Represent the franchise in cross-functional governance bodies, ensuring alignment across R&D, commercial, and operational teams for successful product launches and lifecycle management.
# Perform all work in compliance with company quality procedures and standards.
# Bachelor's degree in Molecular Biology, Biomedical Engineering, or related Life Science or in Business fields required.
#8+ years of product marketing experience in the IVD Molecular industry, preferably in a global capacity including:
# Minimum of 3 years of professional team management experience.
#
Leading without authority through influence and guidance of others towards a common goal by using expertise, persuasion, and personal qualities to inspire action.
# Manage and meet competing deadlines, requiring careful prioritization and time management to ensure all tasks are completed on time.
# Thriving in a fast-paced environment by managing tasks, multitasking, and adapting quickly to maintain productivity.
# Practicing time management to allocate tasks, balance priorities, and meet deadlines efficiently
# Effective Presentation Skills - including the ability to present technical data
# Inspire and energize individuals to achieve their best performance
# Emotional intelligence by having the ability to recognize, understand, and manage one's own emotions, as well as the emotions of others.
# Domestic Travel: 10%
# International Travel: 20%
This role is eligible to receive a variable annual bonus based on company, team, and individual performance per bioMerieux's bonus program.
Actual compensation within this range is determined based on the successful candidate's experience and will be presented in writing at the time of the offer.
A choice of medical (including prescription), dental, and vision plans providing nationwide coverage and telemedicine optionsCompany-Provided Life and Accidental Death Insurance
Short and Long-Term Disability Insurance
Retirement Plan including a generous non-discretionary employer contribution and employer match.
Employee Assistance Program
Category:
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