Marketing Generalist - Texarkana - Vertical Alliance Group

    Vertical Alliance Group
    Vertical Alliance Group Texarkana

    1 day ago

    $55,000 - $100,000 (USD) per year *
    Description

    Vertical Alliance Group is the parent company of INFINITI Fleeting Safety Training-online training tools, including a learning management system for industries like transportation, distribution, and warehousing
    The Marketing Generalist will provide support for all aspects of Vertical Alliance Group's marketing efforts, including administrative efforts, direct mail, creative, digital, and other responsibilities as assigned.
    This is a full-time position, 40 hours per week, M-F 7:30am-4:30pm with 1 hour for lunch. This is not a remote position.
    Scope of Position

    • Update marketing calendar and campaign schedules
    • Develop to content for email, website, social media, and other channels
    • Run email marketing campaigns and tracking
    • Maintain marketing materials; Monitor inventory and order replacements as needed
    • Run reports and maintain analytics to help evaluate the efficacy of campaigns and other marketing efforts
    • Brainstorm, create, and monitor direct mail campaigns
    • Perform general market and client research
    • Update department budget tracking
    Skills
    • Degree in a related field is required
    • 3+ years of experience utilizing marketing skills
    • Organized + detail-oriented
    • Phenomenal at multi-tasking
    • Collaborative team player
    • Proactive + solutions-oriented
    Our website:
    What do we do?
    * This salary range is an estimation made by beBee
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