Senior Business Intelligence Web Analyst - Cambridge
1 day ago

Job summary
The Senior Business Intelligence Web Analyst plays a critical role in understanding how digital experiences influence customer decisions. This position focuses on transforming web interaction data into insights that guide experience optimization, experimentation strategy, and revenue growth.Key Responsibilities
Analyze user behavior across digital touchpoints to identify trends, drop-offs, and opportunities to improve engagement and conversion.
Evaluate the outcomes of experimentation and personalization programs using Adobe Analytics and Optimizely,
6+ years of hands-on experience in digital analytics, BI, or web data analysis,
Job description
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