Senior Marketing Analyst - Atlanta, GA

Only for registered members Atlanta, GA, United States

2 days ago

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Job summary

This is a media-heavy role with strong project management responsibility. The candidate will manage 20–30 campaigns annually (higher volume in summer) and will serve as the final approver of media plans.

Responsibilities

  • Develop media strategies and determine channel mix and budget allocation
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  • Partner with Agency of Record to execute and optimize campaigns
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  • Manage 20–30 brand and retailer-specific campaigns annually
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  • Oversee planning, buying, execution, and performance reporting
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  • Approve final media plans prior to launch

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