Manager, Digital Activation - Los Angeles, United States - Omnicom Media Group
Description
OverviewMOST CREATIVE MEDIA AGENCY NETWORK | 11 TIMES IN A ROW BY THE GUNN REPORT
ADWEEK'S GLOBAL MEDIA AGENCY OF THE YEAR 2019 & 2020
OMD USA is a proud part of the global OMD network.
In the US, we have 2,250+ people across 9 offices, dedicated to delivering insights that unlock demand potential, ideas that ignite consumer desire and results that accelerate business growth for our clients.
We are a dynamic, creative and influential agency network that collectively combines to make OMD the most awarded agency network in the world.
Qualifications3-5 years of work experience; recent and proven experience in programmatic execution/planning and activation required; other digital advertising, such as search and/or social, is a plus
Proven experience in successful deployment of programmatic campaigns to hit multiple client objectives
Experience with billing (Prisma is a plus), Activation, Optimizations, Reporting/Wraps
Successful client-facing experience as well as experience with managing external partner relationships
Experience in running campaigns from start to finsih (Stragegy, buying methods, and capabilities)
Experience optimizing programmatic campaigns across
DSPs (DV360, TTD, Yahoo)
Strong Inventory Curation POV's and proven track record; experience with troubleshooting/auditing private inventory deals through PMPs and/or PG
Negotiation skills for planning efficient data and inventory deals with publisher partners
Confident in analyzing and acting on marketing data
Experience in development and training of junior team members
In depth knowledge of the online advertising industry including ad technology solutions; RTB, DSP's, SSP's, advertising/publisher ecosystems, data privacy
Los Angeles based position
Responsibilities
TheManager, Digital Activationwill help to deliver our clients' business objectives through bespoke and insight rooted digital programs. This individual is the day-to-day liaison between the client and the media community.
They will build and maintain strong relationships with the media vendor community to ensure that our clients get premium access to opportunities and that our plans are the most innovative in the industry.
The Manager will steward media plan development and implementation, including ongoing and insightful performance reporting and optimization recommendations to maximize return on investment.
They will be tasked to manage up to director level and supervise the Associate(s) and Senior Associate(s) day-to-day activities making sure that their growth as digital media professionals are of utmost importance.
Challenger of the NormChallenges the norm and seeks out innovative approaches to execution media across digital partners/platforms
Takes nothing at face value and pushes partners to elevate and innovate programs creating first-to-market experiences
Ability to connect programs to drive impact and ensure maximized asset utility
Relationship + Knowledge Cultivator
Proactively explore and recommend ways to further service and grow vendor relationships
Manage large scale partner relationships to foresee future needs and provide ongoing client support
Provide thought leadership for the junior team in the areas of digital marketing and technology
Seeks out information to remain current on media trends
Analytical Thinker
Create and articulate clear performance metrics and develop associated reports that measure KPI's
Analyze historical and current campaign results to optimize learning and ensure continuous improvement
Process and analyze competitive media activity in the marketplace
Process Focused
Oversee the buying & implementation of Digital campaigns, coordinating internal resource, setting best practice, and working on planning frameworks
Ensures strategic consistency across all elements of plan development and implementation
Promotes and ensures that Digital investments are being maximized and benefits are being delivered to our clients
Establishes timetables for development of digital plans and manages expectations on deliverables
Compensation Range:
$50,000 - $95,000 annually. This is the pay range the Company believes it will pay for this position at the time of this posting. Consistent with applicable law, compensation will be determined based on relevant experience, other job-related qualifications/skills, and geographic location (to account for comparative cost of living). The Company reserves the right to modify this pay range at any time.
For this role, Benefits include:
health/vision/dental insurance, 401(k), Healthcare Flexible Spending Account, Dependence Care Flexible Spending Account, vacation, sick, personal days, paid parental leave, and paid medical leave, STD/LTD insurance benefits.
OMD is An Equal Opportunity/Affirmative Action Employer.All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability or veteran status, age or any other federally protected class.
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