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Director, Product Marketing
3 weeks ago
Extreme Reach Burbank, United StatesXR is a global technology platform powering the creative economy. Its unified platform moves creative and productions forward, simplifying fragmentation and delivering global insights that drive increased business value. XR operates in 130 countries and 45 languages, serving the ...
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Director, Product Marketing
4 days ago
Entertainment Partners Burbank, United StatesJob Description · At Entertainment Partners and Central Casting, we are committed to creating an environment where every employee is seen, where ideas, thoughts and perspectives are shared openly, and where fearless innovation is encouraged. Weaving diversity, equity, and inclus ...
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Product Marketing Manager
2 days ago
Entertainment Partners Burbank, United StatesJob Description · At Entertainment Partners and Central Casting, we are committed to creating an environment where every employee is seen, where ideas, thoughts and perspectives are shared openly, and where fearless innovation is encouraged. Weaving diversity, equity, and inclus ...
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Product Marketing Manager
3 days ago
Entertainment Partners Burbank, United StatesJob DescriptionAt Entertainment Partners and Central Casting, we are committed to creating an environment where every employee is seen, where ideas, thoughts and perspectives are shared openly, and where fearless innovation is encouraged. Weaving diversity, equity, and inclusion ...
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Director, Product Marketing
1 day ago
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Product Marketing Manager
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Piermont Bank Burbank, United StatesAbout Us: · Piermont Bank is a tech-enabled digital commercial bank founded in 2019 with a mission of changing the face and pace of banking. It provides an unprecedented experience that blends the best of banking and agile Fintechs. At Piermont, we are purpose-driven, and focused ...
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Head of Product Marketing
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Reveleer Glendale, United States Remote job Full timeHead of Product Marketing · Glendale, CA or Remote · Reveleer is a healthcare data and analytics company that uses Artificial Intelligence to give health plans across all business lines greater control over their Quality Improvement, Risk Adjustment, and Member Management progr ...
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Amazon Burbank, United States· Have a strong POV and vision for the event, path to growth and the customer user stories along with a clear, concise ability to provide direction to internal and external partners. · Key job responsibilities · The newly created North American Stores (NAS) Marketing & Creativ ...
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Product Marketer
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InvestCloud West Hollywood, United StatesAbout The Role · InvestCloud is driven by a single purpose: to build the future of wealth technology. · In this role, you will be responsible for crafting compelling product messaging and strategies, conducting market research, and collaborating closely with cross-functional te ...
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Vertical & Product Marketing Manager (REMOTE)
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Aramark Uniform Services Burbank, United StatesOverview: · The Vertical & Product Marketing Manager is responsible for developing and implementing strategic marketing initiatives to promote company products and services within specific industry verticals in the US and Canada. This role involves conducting market research, id ...
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Director, Product Marketing
1 week ago
Extreme Reach Burbank, United States PermanentXR is a global technology platform powering the creative economy. Its unified platform moves creative and productions forward, simplifying fragmentation and delivering global insights that drive increased business value. XR operates in 130 countries and 45 languages, serving the ...
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Manager, Product Marketing
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Jam City Burbank, United StatesJam City is looking for an experienced · Manager, Product Marketing · to bring their skills to our suite of Disney mobile games You'll have the opportunity to work with an incredibly talented team across multiple projects, using world-class IPs from Disney, Pixar, and Star Wars ...
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Product Marketing Engineer
3 weeks ago
Littelfuse Burbank, United StatesAbout the Job: · The Product Marketing Engineer (f/m/d) works closely with the Product Marketing Managers to define our Discrete IGBTs, MOSFETs and wide bandgap products at device and system level, leverage our competitive advantages and support the new product developments. In t ...
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Product Marketing Manager
6 days ago
Entertainment Partners Burbank, United StatesAt Entertainment Partners and Central Casting, we are committed to creating an environment where every employee is seen, where ideas, thoughts and perspectives are shared openly, and where fearless innovation is encouraged. Weaving diversity, equity, and inclusion into who we are ...
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Manager, Product Marketing
3 weeks ago
Jam City Burbank, United States Full timeJam City is looking for an experienced Manager, Product Marketing to bring their skills to our suite of Disney mobile games You'll have the opportunity to work with an incredibly talented team across multiple projects, using world-class IPs from Disney, Pixar, and Star Wars · Th ...
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Director, Product Marketing
6 days ago
Entertainment Partners Burbank, United StatesAt Entertainment Partners and Central Casting, we are committed to creating an environment where every employee is seen, where ideas, thoughts and perspectives are shared openly, and where fearless innovation is encouraged. Weaving diversity, equity, and inclusion into who we are ...
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Product Marketing Specialist
4 days ago
TEKsystems Anaheim, United States Contract to RegularProduct Marketing Specialist · This is a 100% onsite role in Anaheim, CA and requires up to 25-35% travel. Contract to hire engagement. · Top Skills : · Product Launch experience · Marketing experience · Product Management experience · Automotive or Vehicle experience · Descrip ...
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Product Marketing
4 days ago
Pear VC Los Angeles, United StatesOverview: · Kindroid makes virtual people that enrich real people's lives. Since launch last June, we've been the joybringer for hundreds of thousands of people, who've created and customized their unique virtual companion with custom backstories, memories, appearances, and voi ...
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Director, Product Marketing
3 weeks ago
Skybound Entertainment Los Angeles, United StatesWho We Are · We are Skybound. · We love creators. We love fans. We love thrilling games, indelible images and moving stories. Our roots are in comics, but our brands extend to video games, television, movies, merchandise, and live experiences. We take pride in original tales, r ...
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Product Marketing Manager
2 weeks ago
Kelly Los Angeles, United StatesKelly Science & Clinical is seeking a Marketing Product Manager for a direct hire opportunity with one of our clients, a commercial-stage biotechnology company. If you're passionate about bringing the latest scientific discoveries to life and are ready to take the next step in yo ...
Manager, Product Marketing - Burbank, United States - Cast & Crew
Description
At Cast & Crew, we've empowered creativity and supported the global entertainment industry for decades.Together with our family of brands - Backstage, CAPS, Checks & Balances, Final Draft, Media Services, Sargent-Disc, and The TEAM Companies – we operate as a combined entertainment technology and services provider offering industry standard screenwriting accounting software, digital payroll products, data & reporting, and a host of creative tools.
The industry continues to move faster than ever, and the need for our expertise, our technology, and our people has never been greater.
We are a production's best ally every step of the way. #OneCastOneCrewAbout Cast & Crew
We grew from a modest small business in 1976 to be the premiere provider of entertainment technology and solutions, staying true to our mission of modernizing content production and leading the digital transformation within the industry.
We now have a global workforce across a host of storied brands, spanning all areas of produced and live entertainment, from film, television, streaming, to advertising, live events, and short-form.
Manager, Product MarketingRegular Full-Time
United States
Position Overview
Cast & Crew is looking for a Manager, Product Marketing who is passionate about building product marketing and Go-To-Market programs from the ground up in the dynamic and expanding Advertising and Live Entertainment market space (ALES).
As our first product marketing manager in the ALES market space, you will play a crucial role in driving the success of our digital products for this market.
This role demands a unique blend of creativity, analytical skills, and an understanding of the entertainment production industry, particularly in areas like commercials, music tours, live events, and advertising.
As part of a highly cross-functional team, your mission is to enhance our product's lifecycle stages through effective product marketing and Go-To-Market programs.
Core ResponsibilitiesProduct Marketing Strategy:
Craft compelling product value propositions, focusing on differentiated value rather than just technical features.
Go-To-Market Execution: Lead product launch processes, ensuring all stakeholders comprehend the value of our products.
Product Communication:
Manage internal and external communication for product releases and maintenance updates.
Market Analysis:
Execute marketing strategies to reach different user segments, owning market definition and segmentation in collaboration with client-facing teams.
Voice of the Customer and Product: Act as a voice for product users and clients, staying informed about customer needs and communicating internally to support product roadmap.
Training and Product Enablement :
Partner with internal stakeholders to develop product education strategies and materials.
GTM, Product and Success Metrics, and Reporting:
. Establish GTM readiness and success metrics and report on performance. Gather and analyze product performance metrics, creating detailed reports to inform strategic decisions and measure the impact of marketing initiatives on GTM progress, product adoption, user engagement, and overall market penetration.
Pricing Packaging:
Collaborate with Director of Product Marketing to package pricing that aligns with product value propositions and client/sales success goals.
Collaborative Efforts :
Work closely with various teams to develop and execute go-to-market strategies, and drive product awareness and adoption.
Collaborate with Product, Sales, Marketing and Customer Success teams to gather, provide insights, and feedback on customer needs and trends.
Competitors & Industry:
Stay up to date with competitive & industry trends and best practices to adapt and enhance product marketing strategies.
Preferred QualificationsProduct Marketing Experience: 4+ years in roles spanning product marketing, management, strategy, preferably in B2B technology. At least 3 years in product marketing or technology marketing. High performance standards with ability to work successfully in "startup" environments.
Industry Experience and Knowledge:
Media/entertainment industry experience in the areas of commercials, music tours and live events, advertising space and/or B2B SaaS/software experience is a strong plus.
Skills:
Exceptional communication abilities, detail-oriented, and creative.
Technical Proficiency:
Ability to translate technical details into user benefits.
Location Based in the United States, ideally Southern California.
Education Bachelor's degree in business, marketing, or related field (MBA is a plus).
Key Attributes
A storyteller with deep empathy for technology users.
Self-starter, organized, able to manage complex projects.
Passionate about technology and its practical applications.
A team player with high EQ skills, adept at working with diverse teams.
Familiarity with media and entertainment industry trends and technology.
Cast & Crew's Commitment
We offer a creative, supportive environment where your ideas and contributions are valued.
We are dedicated to your professional growth and development, providing opportunities to advance your career.
Join us in our mission to revolutionize the entertainment industry through innovative digital products and services.
Special Work Conditions
Sedentary – Involves sitting most of the time but may involve walking or standing for brief periods of time. Some positions may entail exerting up to 15 lbs. of force occasionally and/or a negligible amount of force to lift, carry, push, or pull.
Compensation is commensurate with various factors including, but not limited to, relevant experience, qualifications, skills, training, licensure, certifications, geographic cost of labor, and other business and organizational needs.
The compensation range for this position is:
$120,000—$130,000 USD
Benefits
Cast & Crew provides a comprehensive package of employee benefits including: Medical, Dental, Vision, PTO, health and wellness programs, employee discounts, and more Note: Cast & Crew benefits are subject to eligibility requirements.
CA residents:
Your personal information may be collected in connection with certain services provided by Cast & Crew or its affiliated companies.
A summary of your California privacy rights can be found at:Cast & Crew is an equal opportunity employer committed to hiring a diverse workforce and sustaining an inclusive culture.
It is our policy to provide equal employment opportunities to all individuals based on job-related qualifications and ability to perform a job, without regard to age, gender, gender identity, sexual orientation, race, color, religion, creed, national origin, disability, genetic information, veteran status, citizenship or marital status, and to maintain a non-discriminatory environment free from intimidation, harassment or bias based upon these grounds.
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