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    Email Marketing Manager - West Palm Beach, United States - Republican National Committee

    Republican National Committee
    Republican National Committee West Palm Beach, United States

    4 weeks ago

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    Description

    The Republican National Committee is seeking an Email Marketing Manager to join the Digital team. The ideal candidate has 1-2 years of email experience and an interest in fundraising, current events and trends, and politics. Additionally, the ideal candidate is interested in being a part of a team, collaborating with others, and long-term projects for the email and digital efforts of the RNC. Applicants should demonstrate an interest in developing technical, digital skills. Our ideal candidate is hardworking, driven, detail-oriented and has the ability to multitask. This is an in-person position based in Washington DC.

    Job Responsibilities:

    • Provide direct support to the Digital Marketing Director and Deputy Digital Marketing Director.
    • Monitor the progress of the Email Team and ensure they are meeting their objectives and goals.
    • Track email performance and analyze data to optimize deliverability and maximize email list growth.
    • Manage and maintain the email program using Salesforce Marketing Cloud platform and other Email Sending Platforms.
    • Mock emails within Marketing Cloud and other Email Sending Platforms.
    • Undertake various long-term projects to support fundraising and political digital teams.
    • Monitor and stay up to date on industry trends, best practices, and emerging technologies in email marketing and digital fundraising.
    • Analyze data to gain valuable insights and identify areas for improvement.
    • Propose and implement tactics to optimize email marketing effectiveness.
    • Segment email lists based on various criteria, including past engagement behavior.
    • Coordinate with external vendors, such as email service providers.
    Job Qualifications:
    • BA/BS Degree.
    • Experience with Microsoft Office Suite.
    • Excellent written, verbal and interpersonal skills.
    • Ability to work in team environment.
    • Detail oriented with the ability to multitask, adapt to quick changes and prioritize effectively.
    • 1-2 years of email experience using a professional ESP
    • Knowledge of Salesforce is a plus
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