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    Enterprise Data Analyst - Remote, United States - Comcast Advertising

    Comcast Advertising
    Comcast Advertising Remote, United States

    1 month ago

    Default job background
    Full time
    Description

    Effectv helps businesses reach the right audience with the right message at the right time. We harness the scale and quality of Comcast data to target advertisers' audiences across linear TV, streaming, and video on demand and enabling clients to evaluate performance. A division of Comcast, we have a presence in 60+ markets and an estimated reach of 96 million U.S. adults that include both Comcast and non-Comcast households.
    Job Summary
    Responsible for working cross-functionally to collect data and develop models to determine trends utilizing a variety of data sources. Retrieves, analyzes and summarizes business, operations, employee, customer and/or economic data in order to develop business intelligence, optimize effectiveness, predict business outcomes and decision-making purposes. Involved with numerous key business decisions by conducting the analyses that inform our business strategy. This may include: development of data pipelines to aggregate large dataset to enable reporting, impact measurement of new products or features via normalization techniques, optimization and automation of business processes for stakeholders to help with time and cost savings due to tech debt , deep dive analyses to understand drivers of key business trends, and development of frameworks to drive upsell strategy for existing customers by balancing business priorities with customer activity. Works with moderate guidance in own area of knowledge.
    Job Description
    Core Responsibilities

    • Works with business leaders and stakeholders to understand data and analysis needs and develop technical requirements.
    • Identifies key business drivers and insights by conducting exploratory data analysis and hypothesis testing.
    • Determines relevancy of data and identifies alternative data sources as needed to ensure analytics requested by business stakeholders can be completed.
    • Analyzes large, complex data to determine actionable business insights using self-service analytics and reporting tools.
    • Queries disparate big data platforms such as Teradata, SQL Server, Hadoop, and AWS.
    • Combines data as needed from disparate data sources to complete analysis.
    • Analyzes the results of campaigns, offers or initiatives to measure their effectiveness and identifies opportunities for improvement.
    • Communicates findings clearly and concisely through narrative-driven presentations and effective data visualizations to Company executives and decisionmakers.
    • Promotes and evangelizes a culture of excellence, data driven discussions, healthy skepticism, intellectual curiosity, knowledge sharing, and teamwork.
    • Stays current with emerging trends in analytics, statistics, and machine learning and applies them to business challenges.
    • Consistent exercise of independent judgment and discretion in matters of significance.
    • Regular, consistent and punctual attendance. Must be able to work nights and weekends, variable schedule(s) as necessary.
    • Other duties and responsibilities as assigned.


    Employees at all levels are expected to:

    • Understand our Operating Principles; make them the guidelines for how you do your job.
    • Own the customer experience - think and act in ways that put our customers first, give them seamless digital options at every touchpoint, and make them promoters of our products and services.
    • Know your stuff - be enthusiastic learners, users and advocates of our game-changing technology, products and services, especially our digital tools and experiences.
    • Win as a team - make big things happen by working together and being open to new ideas.
    • Be an active part of the Net Promoter System - a way of working that brings more employee and customer feedback into the company - by joining huddles, making call backs and helping us elevate opportunities to do better for our customers.
    • Drive results and growth.
    • Respect and promote inclusion & diversity.
    • Do what's right for each other, our customers, investors and our communities.


    Disclaimer:This information has been designed to indicate the general nature and level of work performed by employees in this role. It is not designed to contain or be interpreted as a comprehensive inventory of all duties, responsibilities and qualifications.
    Comcast is proud to be an equal opportunity workplace. We will consider all qualified applicants for employment without regard to race, color, religion, age, sex, sexual orientation, gender identity, national origin, disability, veteran status, genetic information, or any other basis protected by applicable law. Comcast will consider for employment qualified applicants with criminal histories in a manner consistent with the requirements of applicable law, including the Los Angeles Fair Chance Initiative for Hiring Ordinance and the San Francisco Fair Chance Ordinance.
    Education
    Bachelor's Degree
    While possessing the stated degree is preferred, Comcast also may consider applicants who hold some combination of coursework and experience, or who have extensive related professional experience.
    Relevant Work Experience
    2-5 Years

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