Communications & Marketing Data Analyst - Augusta, United States - InsideHigherEd

Description

Communications & Marketing Data Analyst

Job ID: 268537
Location: Augusta University
Full/Part Time: Full Time
Regular/Temporary:

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About Us

Augusta University is Georgia's innovation center for education and health care, training the next generation of innovators, leaders, and healthcare providers in classrooms and clinics on four campuses in Augusta and locations across the state. More than 10,500 students choose Augusta for educational opportunities at the center of Georgia's cybersecurity hub and experiential learning that blends arts and application, humanities, and the health sciences. Augusta is home to Georgia's only public academic health center, where groundbreaking research is creating a healthier, more prosperous Georgia, and world-class clinicians are bringing the medicine of tomorrow to patient care today. Our mission and values make Augusta University an institution like no other.

The University System of Georgia is comprised of our 26 institutions of higher education and learning as well as the System Office. Our USG Statement of Core Values are Integrity, Excellence, Accountability, and Respect. These values serve as the foundation for all that we do as an organization, and each USG community member is responsible for demonstrating and upholding these standards. More details on the USG Statement of Core Values and Code of Conduct are available in USG Board Policy and can be found online at

Additionally, USG supports Freedom of Expression as stated in Board Policy 6.5 Freedom of Expression and Academic Freedom found online at

Location

Augusta University -

Our Health Sciences Campus: th Street, Augusta, GA 30912

Our Summerville Campus: 2500 Walton Way, Augusta, GA 30904

Job Summary

The Communications & Marketing Data Analyst serves as the data expert supporting the data-driven model of success for the division while supporting all CM functions to achieve the goals set by the institutional strategic plan. He/she is responsible for the development, analysis and reporting of intelligence systems supporting CM.

Responsibilities

Responsibilities include; but are not limited to:

• Assist with the planning process through data manipulation and analysis. Develop systems and processes to serve as the planning foundation for CM functions. Communications & Marketing utilizes the following platforms for their data: Google Analytics (GA4), YouTube Analytics, Sprout Social, Critical Mention, Onclusive, Google Data Studio, HotJar, Pathify (app).
• Develop and monitor results from CM efforts focusing on return-on-investment indicators. Report results on a timely, regular basis. The frequency of reports will be weekly, monthly, quarterly, and annually as well as on-off reports.
• Develop environmental assessments and market analysis as part of all CM project plans.
• Supports and reports all web and digital-related activities to ensure high performance and the best user experience.
• Works collaboratively and appropriately communicates with superiors and staff. Maintains departmental service standards. Collaborates with others across the enterprise.
• Perform all other job-related duties/tasks as assigned.

Required Qualifications

Bachelor's degree from an accredited college or university in business administration or business-related field, with a minimum of three years of experience to include analytics experience.

Preferred Qualifications

Google Analytics 4 knowledge (certificate recommended but not required)

Knowledge, Skills, & Abilities

Time management, ability to take constructive feedback, Google Analytics 4 knowledge, ability to provide actionable insights from data, clear and concise communication, proactive, design skills for creation of reports, ability to work individually as well as in a group. Ability to maintain confidentiality. Excellent interpersonal, written, and verbal communication skills. Detail-oriented. Proficient in Microsoft Office and other computer software/databases.

Shift/Salary/Benefits

Shift: Days; Monday - Friday (work outside of the normal business hours will likely be required of an employee in an exempt level position)

Pay Grade: 15

Salary: $38,913 - $52,476

Salary to be commensurate with qualifications of the selected candidate within the established range (generally minimum-midpoint) of the position

Recruitment Period: 2/6/24 - Until Filled

Augusta University offers a variety of benefits to full-time benefits-eligible employees and some of our half-time (or more) employees.

Benefits that may be elected could include health insurance, dental insurance, life insurance, Teachers Retirement System (or Optional Retirement Plan), as well as earned vacation time, sick leave, and 13 paid holidays.

Also, our full-time employees who have been employed with us successfully for more than 6 months can be considered for the Tuition Assistance Program. Consider applying with us today

Conditions of Employment

All selected candidates are required to successfully pass a Background Check review prior to starting with Augusta University.

If applicable for the specific position based on the duties: the candidate will also need to have a credit check completed for Positions of Trust and or approved departmental Purchase Card usage.

Motor vehicle reports are required for positions that are required to drive an Augusta University vehicle.

For Faculty Hires: Final candidates will be required to provide proof of completed academic degree(s) as well as post-secondary coursework in the form of original transcript(s). Those candidates trained by a foreign institution will also be required to provide an educational/credential evaluation.

All employees are responsible for ensuring the confidentiality, availability, and integrity of sensitive [patient, student, employee, financial, business, etc.] information by exercising sound judgment and adhering to cybersecurity and privacy policies during their employment and beyond.

Other Information

This position is also responsible for promoting a customer-friendly environment and providing superior service to our patients, students, faculty, and employees. "Augusta University is a patient-and family-centered care institution, where employees partner every day with patients and families for success."

Augusta University is a tobacco-free environment, and the use of any tobacco products on any part of the campus, both inside and outside, is strictly prohibited.

Equal Employment Opportunity

Augusta University is proud to be an equal opportunity employer welcoming applicants from underrepresented groups, including individuals with disabilities and veterans.

How To Apply

Consider applying with us today

Search Job Opening ID: 268537

Select University Faculty & Staff > External Applicants if you are a candidate from outside the university

Select University Faculty & Staff > Internal Applicants if you are a current university employee

If you need further assistance, please contact us at

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