Vice President of Performance Marketing - Chicago - Teamtag

    Teamtag
    Teamtag Chicago

    4 hours ago

    $180,000 - $350,000 (USD) per year *
    Description

    The Aspen Group (TAG) is one of the largest and most trusted retail healthcare business support organizations in the U.S.

    and has supported over 20,000 healthcare professionals and team members with close to 1,500 health and wellness offices across 48 states in four distinct categories:
    dental care, urgent care, medical aesthetics, and animal health.

    Working in partnership with independent practice owners and clinicians, the team is united by a single purpose:
    to prove that healthcare can be better and smarter for everyone.

    TAG provides a comprehensive suite of centralized business support services that power the impact of five consumer-facing businesses: Aspen Dental, ClearChoice Dental Implant Centers, WellNow Urgent Care, Chapter Aesthetic Studio, and AZPetVet.

    Each brand has access to a deep community of experts, tools and resources to grow their practices, and an unwavering commitment to delivering high-quality consumer healthcare experiences at scale.

    In line with our current needs and planned growth, we are very pleased to offer a new opportunity to join our dedicated team as the Vice President of Performance Marketing.

    The Vice President of Performance Marketing will be a pivotal leader in driving the digital-first marketing and patient acquisition strategy for Aspen Dental.

    This role will report into The Aspen Group's Head of Commercial Performance & Growth, while directly supporting Aspen Dental's Chief Marketing Officer.

    This role will manage paid media spend and mix strategy for Aspen Dental - overseeing cross-channel acquisition to ensure consistent growth in patient volume across service lines, while maintaining healthcare industry compliance.

    This individual will be responsible for leading innovative, value-driven brand and performance marketing strategies that position TAG at the forefront of digital acquisition marketing.


    Key Responsibilities:

    Develop and lead a comprehensive performance marketing strategy to maximize total and high-value patient acquisition across Aspen Dental's service lines.
    • Drive omnichannel acquisition across search, television, display, social media, programmatic, and emerging media - balancing national strategy with hyper-localized marketing by market and demographic.
    • Bring demonstrated expertise in digital acquisition across Meta, TikTok, YouTube, LinkedIn, and modern paid search.
    • Implement AI-driven marketing strategies and the latest advertising products to drive competitive advantage and spend efficiency.
    • Partner with brand and creative to ensure channel-specific content drives high-value patient engagement.
    • Lead robust testing and advanced measurement to continuously optimize performance based on lead quality/intent and revenue value.
    • Translate data into actionable improvements, partnering cross-functionally to optimize the full digital patient journey and conversion of paid leads to appointments / services.
    • Ensure compliance with industry standards and patient privacy regulations.
    • Build and mentor a high-performing digital marketing team, managing internal members and agency partners – and working collaboratively with group analytics support.

    Qualifications:

    Bachelor's degree in Marketing, Business, or related field; MBA or equivalent advanced degree preferred.* 15+ years of progressive experience in performance marketing, with a strong track record in digital-first consumer acquisition, and high growth, compliance-oriented industries.
    • Proven expertise in AI-driven marketing tactics, advanced measurement techniques, and the latest digital advertising products.
    • Deep expertise across performance channels including paid search, social, programmatic, video and affiliate.
    • Strong analytical skills with a history of translating complex data into actionable insights and strategic initiatives.
    • Experience leading national and localized marketing strategies across a diverse portfolio.
    • Excellent leadership, communication, and cross-functional collaboration skills.
    If you are an applicant residing in California, please view our privacy policy here:

    • Salary: Annual pay range: $220,000 - $270,000, plus bonus/incentives
    • A generous benefits package that includes paid time off, health, dental, vision, and 401(k) savings plan with match

      The Aspen Group (TAG) is one of the largest and most trusted retail healthcare business support organizations in the U.S.

    and has supported over 16,000 healthcare professionals and team members at more than 1,200 health and wellness offices across 46 states in four distinct categories:
    Dental care, urgent care, medical aesthetics, and animal health.

    Working in partnership with independent practice owners and clinicians, the team is united by a single purpose:
    to prove that healthcare can be better and smarter for everyone.

    TAG provides a comprehensive suite of centralized business support services that power the impact of five consumer-facing businesses: Aspen Dental, Clear Choice Dental Implant Centers, WellNow Urgent Care, Chapter Aesthetic Studio, and AZPetVet.

    Each brand has access to a deep community of experts, tools, and resources to grow their practices, and an unwavering commitment to delivering high-quality consumer healthcare experiences at scale.

    | The Aspen Group (TAG)
    #J-18808-Ljbffr
    * This salary range is an estimation made by beBee
  • Work in company

    Performance Marketing

    Only for registered members

    We are currently seeking a Performance Marketer to join our Madison, WI based team. · The ideal candidate will have a deep understanding of analytics and passion for leveraging data insights to to drive action. · ...

    Chicago, Illinois, United States

    1 week ago

  • Work in company

    Performance Marketing Manager

    Only for registered members

    We are a fast-growing SaaS company on a mission to propel the restoration industry forward by empowering restoration contractors with the technology they need to scale and grow their businesses. · Recognized as a Top 10 Startup in Chicago by LinkedIn and a Top Startup by Built In ...

    Chicago, IL

    1 month ago

  • Work in company

    Performance Marketing Strategist

    Only for registered members

    As a Performance Marketing Strategist you are a strategic and analytically minded person who brings confidence curiosity and clarity to complex digital ecosystems. You are a trusted partner to leadership sales and client teams someone who can translate data platform expertise and ...

    Greater Chicago Area

    3 weeks ago

  • Work in company

    Performance Marketing Manager

    Only for registered members

    +Job summaryWe are building an elite team applying frontier technologies to the world's biggest financial problems. · ...

    Chicago, IL

    3 days ago

  • Work in company

    Performance Marketing Analyst

    Only for registered members

    +We're partnering with a well-established organization to hire a Performance Marketing Analyst focused on campaign measurement, insights, and performance storytelling across digital channels. · ...

    Chicago, IL

    2 weeks ago

  • Work in company

    Market Development Manager, Performance Marketing

    Only for registered members

    We're a community of creative and passionate problem solvers who go the distance to tackle the tough questions, think creatively, and drive resourceful growth, for our clients—and ourselves. · ...

    Chicago, IL

    1 month ago

  • Work in company

    Performance Marketing Specialist

    Only for registered members

    We're hiring a Performance Marketing Specialist to be a strategic media and advertising partner for our enterprise clients. · This is not a sales role. · ...

    Chicago, IL

    1 week ago

  • Work in company

    Performance Marketing Analyst

    Only for registered members

    We're partnering with a well-established organization to hire a Performance Marketing Analyst focused on campaign measurement insights and performance storytelling across digital channels. · This is an opportunity for someone who loves digging into data understanding what's drivi ...

    Chicago

    2 weeks ago

  • Work in company

    Performance Marketing Manager

    Only for registered members

    We are seeking a Performance Marketing Manager to own and scale our paid acquisition efforts across multiple channels. · This is an opportunity to join a high-performing team at a pivotal moment and make a meaningful impact. · We are looking for someone who is highly analytical, ...

    Chicago $90,000 - $110,000 (USD)

    1 month ago

  • Work in company

    Vice President of Performance Marketing

    Only for registered members

    The Aspen Group (TAG) is one of the largest and most trusted retail healthcare business support organizations in the U.S. and has supported over 20,000 healthcare professionals and team members with close to 1,500 health and wellness offices across 48 states in four distinct cate ...

    Chicago, Illinois $180,000 - $350,000 (USD) per year

    1 day ago

  • Work in company

    Associate Performance Marketing Manager

    Only for registered members

    As the Associate Manager of Performance Marketing you'll support the strategic development and execution of initiatives to attract new customers and build loyalty with existing customers. · ...

    Chicago, IL

    4 weeks ago

  • Work in company Remote job

    Global Marketing Performance Manager

    Only for registered members

    We believe in a world where growth thrives across borders and cultures. Our mission is to guide companies on their journey by providing services and technology that enables global talent management and delivers a human experience. · The Global Marketing Performance Manager is res ...

    Chicago, IL

    1 month ago

  • Work in company

    Market Development Manager, Performance Marketing

    Only for registered members

    We've been leading the charge in the affiliate industry from day one—establishing performance marketing and paving the way for future innovations. · We're known for maintaining one of the largest, most reliable partnership platforms with impeccable, personalized service.CJ connec ...

    Chicago $66,120 - $91,350 (USD)

    3 weeks ago

  • Work in company

    Director, Consumer Performance Marketing

    Only for registered members

    DoorDash's Growth Marketing organization drives acquisition, activation, and retention across consumers,dashers,and merchants.As customer expectations evolveandourchannels scalewe are buildinga world-classperformance marketing engine that blends advanced media buying experimentat ...

    Chicago, IL

    4 weeks ago

  • Work in company Remote job

    Performance Marketing Associate- Remote

    Only for registered members

    Tried and True Media (TNT) is a fully remote digital direct response agency in the health/wellness/beauty space who has generated over $1.2B in sales for our clients. · ...

    Chicago, IL

    1 month ago

  • Work in company

    Vice President of Performance Marketing

    Aspen Dental

    We are very pleased to offer a new opportunity to join our dedicated team as the Vice President of Performance Marketing. The Vice President of Performance Marketing will be a pivotal leader in driving the digital-first marketing and patient acquisition strategy for Aspen Dental. ...

    Chicago $180,000 - $350,000 (USD) per year

    1 day ago

  • Work in company

    Associate Performance Marketing Manager

    Only for registered members

    The Associate Manager of Performance Marketing will support the strategic development and execution of initiatives to attract new customers and build loyalty with existing customers. · ...

    Chicago, IL

    1 week ago

  • Work in company

    Senior Performance Marketing Manager

    Only for registered members

    The Senior Growth Marketing Manager will help accelerate our next stage of growth. · Own performance marketing for our DTC business - connecting creative, media, and data - to drive efficient customer acquisition and lifetime value. · ...

    Chicago

    1 month ago

  • Work in company

    Vice President of Performance Marketing

    Only for registered members

    The Aspen Group (TAG) is one of the largest and most trusted retail healthcare business support organizations in the U.S. Working in partnership with independent practice owners and clinicians, the team is united by a single purpose: to prove that healthcare can be better and sma ...

    Chicago $220,000 - $270,000 (USD)

    5 days ago

  • Work in company

    Senior Director, Performance Marketing

    Only for registered members

    This role is accountable for maximizing company sales growth through transformative leadership and oversight of performance marketing. · Leads a dedicated team across paid search, social, display, and paid influencer. · ...

    Chicago $180,000 - $270,000 (USD)

    2 weeks ago

  • Work in company

    Performance Marketing Associate- Remote

    Only for registered members

    We're searching for a creative, yet data-driven direct response marketer to drive performance for our top spending clients on Meta, Google, TikTok and other emerging platforms. · We've structured our teams into cells, each of which has a portfolio of clients its assigned. Everyon ...

    Chicago

    1 month ago

Jobs
>
Vice president of performance marketing
>
Jobs for Vice president of performance marketing in Chicago